NMMA names CSI award winnersPosted on
The National Marine Manufacturers Association named 44 boat and engine manufacturers recipients of the 2010 Marine Industry CSI Awards.
Award recipients will be acknowledged at 7:30 a.m. Sept. 28 during the annual Industry Breakfast at the 2010 International BoatBuilders’ Exhibition and Conference.
The Marine Industry CSI Awards honored participating manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer.
Award recipients achieved and maintained an independently measured standard of excellence of 90 percent or higher in customer satisfaction during the last year, based on information provided by customers who purchased a new boat or engine from April 1, 2009 through March 31, 2010.
“It’s important to be able to recognize boat and engine manufacturers that have maintained a focus on customer satisfaction, as it’s the cornerstone of our industry’s future,” said Terry Leitz, NMMA director of CSI programs, in a statement. “CSI Award recipients make a commitment to improve the customer experience, thereby reinforcing not only their own reputation for quality, but for the industry as a whole.”