Premier pontoons featured in music videoPosted on Written by Michael LaBella
Three Premier Marine pontoons are highlighted in a music video by platinum-selling country foursome Little Big Town that premiered this morning at People.com.
The video for the band’s new single, “Pontoon,” depicts party after party on pontoon boats and is shot almost entirely on the water.
“Who said anything about skiing? Floating is all I want to do,” the band sings while showing images of people doing everything from two-stepping to playing darts to practicing putts on the pontoons’ decks.
The shoot took place May 4 on Percy Priest Lake near Nashville, Tenn., and included Premier’s 240 SunSation, 240 SunSation Walk-on Upper Dek and 200 SunSation, the builder said. The boats also were used to transport the band, along with radio and record executives, on a sunset cruise after filming wrapped.
“We’re so pleased to see Premier’s pontoons showcased in such a different way,” Premier Marine president Bob Menne said in a statement. “It’s great to have pontooning recognized in today’s pop culture as a relaxing, fun and youthful activity. And what better way to show it than in a music video just in time for summer.”
Premier also has teamed with Little Big Town and iHeartRadio, a website that offers live digital broadcasts of radio stations across the country, in a promotion to give away a 200 SunSation in conjunction with the release of the song.