IBEX names new marketing directorPosted on
Professional BoatBuilder magazine and the National Marine Manufacturers Association, owners and producers of the International BoatBuilders’Exhibition and Conference, today announced the hiring of Kate Holden as the new marketing director and sales representative.
With 15 years of experience, Holden has held positions in advertising and exhibit sales management, show management and as an account executive and marketing consultant. Her marketing experience includes web development, market strategy implementation, email and inbound marketing, webinar development and social media strategy.
She has worked at WoodenBoat magazine, Professional BoatBuilder magazine in Brooklin, Maine, and InfoSpectrum in Portland, Maine, as well as on her own as a marketing consultant.
“Kate is an excellent addition to the IBEX team,” IBEX show director Anne Dunbar said in a statement. “She is a seasoned marine-industry professional who has what it takes to succeed in this position. I am confident she will take the IBEX marketing campaign to a new level.”
“I’ve had the good fortune to work with Kate here at WoodenBoat and Professional BoatBuilder magazines. She excelled in every position she held here and it makes sense for her to be the next marketing director of IBEX,” Carl Cramer, publisher of Professional BoatBuilder and WoodenBoat magazines and IBEX co-producer, said in a statement. “I couldn’t be more thrilled for Kate and for IBEX.”