Minn Kota extends FLW sponsorship dealPosted on
Electric trolling motor and Talon Shallow Water Anchor manufacturer Minn Kota signed a multiyear sponsorship deal with FLW, the world’s largest tournament fishing organization, the company announced.
Minn Kota, an FLW sponsor since 2002 and part of Johnson Outdoors Marine Electronics, will receive exposure across all of FLW’s platforms, including its tournaments and expos, multiple websites, FLW Bass Fishing magazine and the “FLW” television show on the NBC Sports Network.
“FLW” is broadcast Sundays in high definition to more than 559 million households worldwide, making it the most widely distributed weekly outdoors-sports TV show in the world.
Johnson Outdoors Marine Electronics consists of the Minn Kota, Cannon, Humminbird and LakeMaster brands.