YachtWorld.com debuts new marketing options

Posted on

YachtWorld.com today announced a new full-service marketing suite that it calls YachtWorld Marketing Solutions.

The products and services are designed to help brokers promote their brands, generate more traffic, engage with customers and build a positive reputation online.

YachtWorld.com is the world’s largest Internet yacht brokerage portal and is part of Dominion Marine Media.

“Our customers have asked for a customized marketing solution designed to fit their needs and budget, and we’ve listened. Our team of experts analyzes brokers’ current marketing plans to identify the best solution to ensure maximum results at each stage of the sales funnel,” Dominion Marine Media director of marketing solutions Sonya Schweitzer said in a statement.

“Although there are many companies that offer similar solutions, YachtWorld Marketing Solutions has a team of marine marketing specialists with more than 40 years in the boating business. We understand how boat buyers shop and how the brokers can best engage with them.”

The suite of products includes professionally developed websites, from basic turnkey sites to mobile sites and fully customizable sites. Brokers have the opportunity to target and generate additional traffic by leveraging additional services such as search engine optimization and paid search marketing.

Brokers who are interested in furthering their engagement with customers and prospects can take advantage of the social media and email marketing offerings.

YachtWorld said the suite creates and distributes unique content across social media networks, and the email marketing product allows brokers to target customers and prospects more specifically, based on preferences.

Most important, Yacht World said, the suite’s reputation-management offering allows brokers to build, monitor and manage their online reputation, which is quickly becoming a very important part of a boat buyer’s decision process.

Welcome to TradeOnlyToday’s premium content! To continue reading, please register now, for access to 10 free stories per month. Or subscribe, for unlimited access to all TradeOnlyToday content!

Click here to Register ... it's free!

Basic subscription: Registered members get free access to 10 premium content stories each month!

Not a member yet? Click here to Register!

Already a member? Click here to Login!

Subscribe ... for unlimited access!

Individual subscription: $29 for unlimited site access for one year.

Small Business subscription: $140 for unlimited site access for up to 10 members of a company for one year.

Corporate subscription: $300 for unlimited site access for all members of a company for one year.

You may close this dialog after seconds.

Comments

One comment on “YachtWorld.com debuts new marketing options

  1. palmbeachatlanticyachts

    Yacht World is too large ! Need NEW sites that are cheeper & more personal. Wilma Fingerdo.

Leave a Reply

Your email address will not be published. Required fields are marked *

Comments are moderated and generally will be posted if they are on-topic and not abusive. For more information, please see our Comments Policy.

Vote Today

Will you be attending IBEX and the Fort Lauderdale International Boat Show?

View Results

Loading ... Loading ...

Search Boats for Sale

Length
Year
Price

Login to Trade Only Today

Lost Password