Garmin enters the action-camera market

Posted on

Garmin International, a unit of Garmin Ltd., today announced the introduction of VIRB, the satellite navigation manufacturer’s first true HD 1080p action camera series.

Meant for outdoor shooting in challenging elements, VIRB features a rugged and waterproof (IPX-7 waterproof rating) housing and a 1.4-inch Chroma color display. The camera features digital image stabilization and lens distortion correction and can capture high-quality still photos while the video camera is recording.

VIRB Elite incorporates all of these features and has built-in Wi-Fi, data sensors and a high-sensitivity GPS. Both VIRB and VIRB Elite feature ANT+ connectivity for remote-control functionality with other Garmin products and for data transfer with other fitness sensors.

“Action cameras are growing rapidly in popularity, and VIRB has some game-changing key features — like a color display, extended battery life, optional GPS and compatibility with existing Garmin products — that set it apart from other cameras on the market,” Garmin VP of worldwide sales Dan Bartel said in a statement.

“Our customers already embrace an active lifestyle, whether they’re hikers, mountain bikers, skiers, trail runners, boaters or pilots, so a Garmin action camera is a compelling option to them. With GPS and enhanced wireless capabilities in VIRB Elite, users can capture not only what they were doing, but also where they were and how they did it — and then share it with their friends and family.”

VIRB and VIRB Elite will be widely available for purchase in September. VIRB’s MRP is $299.99 and VIRB Elite’s MRP is $399.99.

Click here for the full release.

Click here to watch a promotional video on the VIRB.

Welcome to TradeOnlyToday’s premium content! To continue reading, please register now, for access to 10 free stories per month. Or subscribe, for unlimited access to all TradeOnlyToday content!

Click here to Register ... it's free!

Basic subscription: Registered members get free access to 10 premium content stories each month!

Click here to Register!

Subscribe ... for unlimited access!

Individual subscription: $29 for unlimited site access for one year.

Small Business subscription: $140 for unlimited site access for up to 10 members of a company for one year.

Corporate subscription: $300 for unlimited site access for all members of a company for one year.

You may close this dialog after seconds.

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Comments are moderated and generally will be posted if they are on-topic and not abusive. For more information, please see our Comments Policy.

Vote Today

Should there be new boating-safety regulations after the three-boat crash in Florida?

View Results

Loading ... Loading ...

Search Boats for Sale

Length
Year
Price

Login to Trade Only Today

Lost Password