MasterCraft teams with wooden-boat builder on limited production run

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MasterCraft Boat Co. and custom wooden-boat builder StanCraft Boat Co. announced a partnership earlier this month at the Miami International Boat Show.

Beginning this year, StanCraft will offer a limited production run of certain MasterCraft Edition models.

Although the models will be fully StanCraft wooden boats, this year’s 24-foot, 6-inch X30 MasterCraft Edition borrows its interior and exterior styling cues from the current fiberglass X30. The solid African mahogany wood boat, powered with an Ilmor 7.4L, catalyzed, 522-hp engine exhibited at the show, has an MSRP of $250,000.

“We love watersports, so it was a natural fit for us to look at building a wooden wakeboat,” StanCraft owner and president Robb Bloem said in a statement. “We looked at the market and identified MasterCraft as the best partner because they share our desire to deliver the ultimate customer experience with uncompromised quality that is executed through superior innovation and design.”

MasterCraft will provide materials such as interior seating, towers, helms, billet aluminum and audio components.

MasterCraft is synonymous with a premium, luxurious experience on the water,” MasterCraft VP of sales and marketing Jay Povlin said in a statement. “As such, we think it is common sense to add this partnership to our product portfolio.”

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