Discover Boating sets webinar to debut marketing campaignPosted on
Discover Boating will unveil its 2014 marketing campaign during a webinar on April 22.
Discover Boating president Carl Blackwell will cover content marketing strategy; unveil the new Stories of Discovery series; discuss enhancements to the website; discuss social media endeavors on Facebook, Twitter, YouTube, Instagram and Pinterest; review public relations efforts; and talk about a new collaboration with country singer Jake Owen.
The 45-minute webinar is open to all industry stakeholders.
It will take place at 2 p.m. EDT.