Key exhibitors sign on for Panama show

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Event organizer Show Management announced commitments from key exhibitors for the inaugural Panama International Boat Show, which is scheduled for June 20- 22 at Flamenco Marina on Flamenco Island.

Confirmed to date are Sanlorenzo; HMY Yachts; Evermarine, representing Benetti, Azimut, Bertram, Tiara and Boston Whaler; Galati Yacht Sales; Maspor Marine, representing Pursuit, Rampage, Tiara, Jupiter, Cruisers, Spencer and Princess; Novey Marine, representing Viking, Luhrs and Silverton; Andromeda, representing Riviera, Belize and Lagoon; Intrepid Powerboats; Outer Reef Yachts; and Quality Yachts, representing Ferretti, Mochi Craft, Pershing, Cobia, Rinker, Cobalt, Scout, Monterey and Formula.

“Being part of the inaugural Panama International Boat Show is an excellent opportunity to attract new clients while also enhancing our profile on a global scale,” Nellys Martínez of Evermarine said in a statement. “In addition to representing prestigious luxury yacht manufacturers, including Benetti and Azimut, as well as sportfishing yachts, including Viking, Bertram and Tiara, we will have a variety of options in the small fishing boat category from renowned brands such as Boston Whaler and Robalo and a great selection of pre-owned boats.”

Many exhibitors cite the growth of yachting in the region as the reason they have made the decision to participate in the inaugural event.

Boomer Jousma, sales executive and boat show coordinator at Sanlorenzo, said his company is actively looking to expand its product across the Americas.

“There has been a significant increase in sales over the past two years in the Central and South American markets. We will be delivering a new SL 94 to a client in August,” he said in a statement.

“We believe there is unmet demand for boats, particularly in the 30-to-60-foot range, with few dealers that cater to this segment of the market in Central America,” Efrem “Skip” Zimbalist III, CEO of Show Management, which also produces the Fort Lauderdale International Boat Show, the Yacht & Brokerage Show in Miami Beach, the Palm Beach International Boat Show, the St. Petersburg Power & Sailboat Show and the Suncoast Boat Show in Sarasota, said in a statement.

“Panama is an excellent location for a boat show,” Zimbalist said, “with its economic and political stability, favorable tax policies and its appeal to high-net-worth visitors.”

Show Management and Soundings Trade Only are owned by Active Interest Media.

With support from the Ministry of Tourism and the Maritime Administration, show organizers plan to cater to buyers from Panama, Costa Rica, Ecuador, Colombia, and Venezuela, among other countries in Central and South America.

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