McConaghy Boats focuses on superyacht marketPosted on
McConaghy Boats is establishing a New Zealand office and increasing the company’s focus on the superyacht sector.
The company wants to apply racing technology to the superyacht segment with a dedicated move to the large-yacht market. The new focus will be in addition to the company’s ongoing work in the 30-meter and below sector.
Previous high-profile superyacht projects from McConaghy include the trimaran Adastra and Mike Slade’s racing heavyweight, Leopard 3.
The company is looking to build on this experience and actively market itself as a builder of high-quality, performance-focused carbon superyachts. Part of the strategy includes establishing a New Zealand office to add to McConaghy’s presence in Australia, where the company is based, and Hong Kong.
The New Zealand office will be run by experienced superyacht personnel Rodney Martin and Paul Vivian, both formerly of Fitzroy Yachts.
They will be joined by a team of six to eight design and engineering staff members. The New Zealand team’s prime focus will be on marketing the company within the superyacht sector and working on design programs for the McConaghy Group.
“New Zealand has a well-deserved reputation as a country of yachtsmen and of driving advances in the sailing sector,” Martin said in a statement. “The new McConaghy New Zealand office will perfectly complement the existing McConaghy facilities and ensure that customers are on the receiving end of both New Zealand’s and McConaghy’s world-class innovation.”
Early this year, the company signed an investment agreement with Hong Kong-based Tiger Group Investments, which will provide capital for investment at McConaghy’s facilities in China and Sydney.