Viking Yacht adds European dealer

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Viking Yacht Co. said Monaco-based AqvaLuxe Yachts formed a strategic alliance with the boatbuilder’s representative, SNO Yachts International SRL of Sardinia, Italy, to market the Viking line throughout France and Monaco.

AqvaLuxe Yachts was established under the direction of Alex Treleani, who began his career at SNO Yachts in 2001 and opened its first international office in Monte Carlo, selling new and used yachts.

In 2009 AqvaLuxe Yachts was created with a new corporate identity, but keeping a strong cooperation with the Italian company SNO Yachts. With this new connection, Treleani and AqvaLuxe Yachts will expand the range of SNO Yachts into France and Monaco, which Viking said will make its presence in Europe stronger than ever.

AqvaLuxe has made progress with the sale of a new Viking 55 Convertible that is due for delivery on the French Riviera in July.

“We are thrilled and honored to be working with Alex and his AqvaLuxe team,” Viking Yachts international liaison Steve Boerema said in a statement.

“I have worked with Alex for more than 15 years and consider him a marine industry leader and an excellent sales associate. We look forward to building our highly regarded brand on the French Riviera with the guidance and support of Alex and AqvaLuxe Yachts.”

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