Sea Tow adds mobile app

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Sea Tow Services International and mobile workforce application developer Field Squared announced a technology initiative that will provide a new level of communication for members in need of on-water assistance and capture field data more efficiently.

Field Squared provides Sea Tow’s 600 captains and almost 100 franchisees with its mobile field operations management software, which is accessible via multiple platforms, including a mobile application.

The companies said the benefits of the software include:

  • Eliminating the use of paper by emailing invoices and synching related data with internal servers.
  • Time is saved by knowing exactly where all captains are located at all times, so the closest vessel can be dispatched to help a boater in need.
  • Real-time text notifications for customers with contact information of their Sea Tow captain, and an estimated time of arrival.

“Since we’ve switched to Field Squared, several improvements have been seen,” Sea Tow CFO Jim Foley said in a statement.

“Our dispatch process has become more efficient than ever; we’ve dramatically shortened the time from when a boater calls for assistance and a captain arrives on scene. It’s exactly the tool we need to provide the best service for our members and other customers. It’s also improved the quality of life for our franchisees and captains since they can access calls for assistance directly from their mobile devices.”

“Additionally, we now have real time reports on the number of calls, what type of call, the outcome of each call and much more, which will allow Sea Tow to provide even better customer service,” Foley said.

Sea Tow and Field Squared said they were able to roll out the new mobile workforce app and software to a majority of the company’s nationwide franchise locations in eight weeks.

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