Southport Boats adds New Jersey dealer

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Southport Boats said it added Hoffman’s Marina/Yacht Sales of Brielle, N.J., to its network of dealers.

Hoffman’s territory will be the entire state of New Jersey. Established in 1935, Hoffman’s is one of the oldest marinas in the country and is one of the most popular destination marinas on the East Coast for boaters and transients, Southport said.

Southport said Hoffman’s completed renovations in 2012 that include new docks, restroom facilities, a 77,000-gallon infinity edge pool and the reconstruction of the Union Landing Restaurant and Patio Bar.

“We are very excited to introduce the Jersey Shore market to Southport Boats,” Hoffman’s Mike Buczkowski said in a statement.  “We believe that the high quality and design standards that go into these boats will be extremely popular with our customers.”

“The Hoffman’s operation checked all of the boxes for us when it comes to dealers” Southport Boats marketing and sales director Jonathan Kirby said. “Their amazing location, facilities, restaurant and existing customer base are all great factors working in their favor to be successful with Southport. We are very excited to see them hit the ground running.”

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