Yamaha introduced a new fishing access advocacy program during a three-day media event in Michigan to promote its freshwater outboards in the Midwest market.

VIDEO: Yamaha seeks to mobilize anglers as advocates

PETOSKEY, Mich. — At its Midwest Media Event on Lake Michigan, the Yamaha Marine Group launched a fishing access advocacy program that aims to unite the freshwater and saltwater worlds for a stronger national voice in Washington, D.C.

Yamaha manager for government relations Martin Peters is shown next to the new 25-inch shaft model of the 250-hp freshwater V MAX SHO high-performance outboard.

Yamaha event focuses on engines and nation’s fisheries

BAY HARBOR, Mich. — Yamaha Marine began a three-day, three-pronged media event Wednesday night at the Inn at Bay Harbor on the shores of Lake Michigan that not only aims to promote its latest engine, but also to support the nation’s fisheries.

The Recreational Boating Leadership Council met during the American Boating Congress. Shown (from left) are Peter Durant of Sail America, Jim Coburn of Coburn and Associates, NMMA senior vice president Carl Blackwell of Discover Boating and Joe Lewis of the Mount Dora Boating Center.

Industry growth panels report their progress

In its fifth year, the Recreational Boating Leadership Council continues to push the industry to stay on top of issues that impact its future, such as political advocacy and the promotion of boating to young people and to more diverse markets.

ABC gives industry members a chance to unite as boating advocates, discuss common political issues and plan lobbying strategies.

ABC: Mission accomplished

The marine industry cranked up its collective voice this year in the nation’s capital, with the 2015 American Boating Congress drawing more than 250 attendees with the support of a record 35 co-hosts.

ABC 2015: Former ‘Meet the Press’ moderator addresses industry

WASHINGTON — Seasoned broadcast journalist and former “Meet the Press” host David Gregory sized up the presidential election, emphasized the growing role of social media in Washington, looked back on career moments — many of them humorous — and promoted his new book in his keynote speech Wednesday at the American Boating Congress.

ABC 2015: NMMA president touts industry’s voice

WASHINGTON — This year’s American Boating Congress drew 35 supporting co-hosts, giving the industry its strongest voice ever in the nation’s capital, National Marine Manufacturers Association president Thom Dammrich said this morning.


ABC 2015: Bill Shedd receives Eddie Smith award

WASHINGTON — Bill Shedd, president and CEO of AFTCO, the American Fish and Tackle Co., on Tuesday captured the Eddie Smith Manufacturer of the Year Award, which is presented by the Center for Coastal Conservation to leaders in conservation advocacy.

ABC 2015: NOAA talks about new saltwater fishing policy

WASHINGTON — Only 60 days after presenting the first-ever national saltwater recreational fisheries policy, a top National Oceanic and Atmospheric Administration official introduced the agency’s accompanying implementation plan to the marine industry on Tuesday, marking a “cultural shift” at NOAA to better recognize the importance and standing of the recreational fishing community.

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