Like the stars on a professional sports team, two stalwart categories of aluminum boats and the largest segment of fiberglass boats delivered solidly higher sales in December that enabled the recreational boat industry to finish 2013 with a month of double-digit gains.
Where the weather was warm, boat sales remained bright, and even though it was October enough Americans were still buying that the industry reached double-digit percentage gains for the fourth month in a row.
The seemingly unsinkable aluminum pontoon market contributed what it could in November, but it wasn’t able to keep the recreational boat industry from experiencing a modest decline in sales, its first since the spring quarter.
For the recreational boat industry, 2013 has been a tale of two seasons — the wet spring, when sales ran disappointingly behind the encouraging pace of a year earlier — and the bright summer, when the sun came out and builders and dealers shot past their 2012 marks.
A year after Hurricane Sandy dealt the East Coast marine industry a heavy blow, organizers and exhibitors at the Kellogg Marine Dealer Trade Show in Connecticut were pleased to see a strong turnout and familiar faces.
by Will autumn prove to be the spring selling season that passed the boating industry by? Judging from September sales in early-reporting states, the mild fall that extended the summer in many areas was encouraging some consumers to buy now and not wait until 2014. Sales for the month in the main powerboat segments rose…more
Where the weather is warm, boat sales have remained bright and, even though it was October, enough Americans were still buying that the industry reached double-digit percentage gains for the fourth month in a row.
The best summer days start warm and bright and you never want them to end. This summer, you couldn’t blame boatbuilders for hoping the season itself would linger, prolonging a rally that began in the heat of July and continued in August.
The heat of July — the heart of the American summer — never fails to lure boat owners and their families to the water. This year, it also apparently attracted plenty of new people to boating. After the industry’s late spring rally appeared to fade in June, recreational boat sales suddenly got hot in July.…more
When boat sales rebounded in May, some industry observers hoped it was a sign of a late-blooming spring selling season that would extend into early summer. From that perspective, the mixed June results that Statistical Surveys reported were disappointing. Sales in the main powerboat segments rose a modest 1.8 percent, or 173 boats, to 10,047,…more