Though cold weather negatively affected second-quarter boat sales for MarineMax, company executives remain confident that the lag will be offset by early spring sales.
The National Marine Manufacturers Association held an hour-long webinar Wednesday to brief attendees on the five issues the group is focused on for this year’s American Boating Congress and unveiled a new app designed to make the May 5-7 event in Washington, D.C., easier and more accessible.
The long winter undoubtedly impacted boat sales, but data reveal the strongest first quarter since at least 2010, with sales that slightly outpaced those in 2012, a year characterized by a mild winter and early spring.
A hint about Discover Boating’s plans for 2014 — they involve drones.
The March 22-24 Cartagena International Boat Show grew exponentially in its second year, with a 165 percent rise in attendance from 1,300 in its inaugural year to 3,455 this year.
Key cold-weather boating states saw boat sales drop across the board as cold weather persisted into early spring, with Michigan, New York and Ohio all posting sharp declines in late winter.
The National Marine Manufacturers Association will hold a webinar April 23 to outline issues and new items for this year’s American Boating Congress, which will take place May 5-7 in Washington, D.C.
B. Riley’s analysis of the marine industry produced a largely positive outlook for all four companies it covers — Brunswick Corp., MarineMax, Marine Products Corp. and West Marine — despite the fact that early spring sales have lagged somewhat because of cold weather in much of the United States.
South Florida is partnering with Barcelona, Spain, to boost the marine industry in both regions and collaborate on nautical growth endeavors.
Chilly weather might have inhibited late winter and early spring boat sales, but innovative product seems to be boosting boat show sales and leads across all price points, potentially enough to offset any early losses.