Boat show producers expect strong winter

With just one major fall in-water show left this year — the Dec. 4-7 St. Petersburg Power & Sailboat Show — discussions centered on expectations for the industry’s winter shows at the meeting of the National Marine Trades Council last weekend in Orlando, Fla. The unanimous conclusion: The pendulum has swung the other way. While […]

Industry is seeing many successes on the state level

If reports from more than a dozen marine trade associations from around the country are any indication, efforts are in high gear to pursue favorable legislation for the marine industry. Gathering at the annual meeting of the Advisory Council of Marine Associations last Saturday in Orlando, leaders of local and state trade groups shared information […]

Council needs to be a check on new Congress

As the lame-duck session of the 113th Congress that has raised accomplishing nothing to a high art gets under way, the Advisory Council of Marine Associations will tackle a wide-ranging agenda at its annual meeting this weekend in Orlando. The council is made up of representatives from the industry’s national and local marine trade associations. […]

Numbers everyone can like

I usually pass up reading articles that are mostly numbers … except if they’re numbers that show that our industry is climbing out of the deepest hole in our history. And that’s exactly what numbers from the Marine Industries Association of South Florida, Discover Boating and the Marine Retailers Association of the Americas are showing. […]

Get in on Small Business Saturday

Boat dealerships are small businesses and we should point with pride to that fact. It’s also reason enough to participate in Small Business Saturday, which is coming up on Nov. 29. Small Business Saturday has become a very successful retailing event. Created by American Express in 2010, there is now nationwide recognition of the event […]

Lower gas prices are a welcome respite

In what appears to be a contradiction, gasoline prices are plummeting while funds from gasoline sales going into the Sportfish & Boating Trust Fund are rising. And that’s good for boating. Gas is selling for $2.81 per gallon this week around my neighborhood. That’s a 44-month low, according to AAA. It means I’m paying a […]

Red snapper, ethanol and praying for change

Let us pray for common sense. Our first reading comes from the gospel of the Gulf of Mexico Fishery Management Council that last week approved an unjustifiable plan to blatantly take away a significant percentage of the recreational angler’s share of red snapper and put it in an offering plate for the sole benefit of […]

Video can boost your sales vibe

There are more new programs added to this year’s Marine Dealer Conference & Expo and Lenny Rudow’s workshop on “Shooting and Editing Boat Walk-Through Videos” has got to be at the top of the list. That’s because boat salesmen who are using video are hitting the new “sweet spot” in marketing technique. Video has become […]

It’s never too early to plan Christmas promotions

I know it’s not even Halloween yet. But thoughts need to turn to mistletoe and holly now, lest the opportunity to profit from the big Christmas selling season passes us by. Why now? Because predictions for Christmas spending this year aren’t so great. It means dealers desiring to cash in on Christmas sales need a […]

It’s about equity and pickup trucks

They might not seem to go together, but the increase in home equity lines of credit and the surge in pickup truck sales bode well for the future because boat sales track with both. As I drove down Fourth Street in St. Petersburg, Fla., last weekend, I couldn’t help but notice a half dozen major […]

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