By the Numbers

Monthly reports on sales of new, used and brokerage boats provide the industry with the information to understand its market and follow consumer trends and buying patterns.

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Boat sales show small gains in May

The spring began with much promise in the recreational boat industry — 20 percent sales gains in March — but apart from a few reliable growth engines, overall sales in May weren’t much stronger than they had been during a weak April.

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DataTracker: Sea Ray, Bayliner are top-viewed brands

Last month, we ranked boat brands by the total number of listings for used boats on Boat Trader. This month we show which brands’ listings received the most views by consumers searching for boats on the site during the 12-month period through the end of June.

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March boat sales best since 2008

Buoyed by successful winter shows and good early spring weather, the recreational boating industry had its best March in eight years, as sales soared 21.3 percent in the main segments and 19.9 percent industrywide.

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DataTracker: Searches on smartphones rise

Through the lens of boat searches on the Boat Trader website, we’ve tracked the trend toward increased use of mobile devices periodically in this DataTracker series. This month we look at the past three years of data and see the steady increase in smartphone use.

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Miami shows fuel February rebound

After a disappointing start to the year, recreational boat sales rebounded in February with strong single-digit gains that suggest the big Miami boat shows and smaller regional events attracted a significant number of buyers.

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