By the Numbers

Monthly reports on sales of new, used and brokerage boats provide the industry with the information to understand its market and follow consumer trends and buying patterns.

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Boat sales see slight gains in August

Outboard fiberglass boats throttled up with a double-digit sales gain in August, but the rest of the recreational boat market struggled to keep up, leaving the market flat overall for the month.

DataTracker: Boat lengths in searches and leads

Every day, tens of thousands of visitors search for boats on Boat Trader and make hundreds of contacts with sellers by phone and email. This month, we compared the maximum length these visitors are inputting into their searches with the length of boats for which they’re submitting leads. Our data team created a graphic that…more

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DataTracker: Top brands searched – 2014 vs. 2009

We took a look this month at some relatively ancient history of the Internet to see how brand searches have changed in five years on BoatTrader.com. We reviewed the period from May through July in 2009 and this year.

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Boat sales bounce back in June

Boosted by solid improvement in three key categories, the recreational boat industry got back on plane in June with single-digit sales growth in the main segments and a double-digit increase industrywide.

datatracker

DataTracker: Smartphone searches on rise

The shift to mobile computing among visitors to Boat Trader.com reached 45 percent of unique visitors in the second quarter this year. The chart at right shows the percentage of use of mobile phones, tab-lets and desktop computers in each of the last six quarters.

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