By the Numbers

Monthly reports on sales of new, used and brokerage boats provide the industry with the information to understand its market and follow consumer trends and buying patterns.


Slower sales decline marks July boat sales

Florida posts second consecutive month showing lower rates of diminished selling July registration figures from new boat sales in early reporting states showed a slower rate of decline in all boat segments. These statistics include 30 early reporting states that represent approximately 64 percent of the national market. This early release report is intended to…more


Data Tracker: Engines dominate keyword searches

Of the more than 7.8 million searches in July for new and used boats on, 50,000 were keyword searches that consumers actively entered in search parameters. Seventy percent of the keywords searched were engine-related, specifically marine engine manufacturers. The top-searched marine engines were Yamaha and Mercury, with 28 percent and 24 percent of the…more


Florida leads brokerage sales increase

Unit sales beat previous year for second month in a row, and total valuation also rose The market for brokerage powerboats and sailboats continued to strengthen in July, surpassing unit sales for the same period a year ago and falling only a few percentage points short in total value for all boats. In aggregate, that’s…more


June boat sales show a lower rate of decline

Figures reflect a purging of surplus inventory and could signal that a bottoming out is near June registration figures from early-reporting states showed a slower rate of decline in all boat segments. The report includes 26 early-reporting states that represent approximately 62 percent of the national market. These preliminary results are intended to provide a…more


Data Tracker: Search activity hits 2009 high

In the month of June, searches conducted on reached more than 7.5 million, representing a 47 percent increase from 2008. June has shown the highest search activity year-to-date in 2009. The search data also reveals consumers are more willing to travel beyond their local area to find the new or used boat that fits…more


June brokerage unit sales exceed last year’s

For the first time this year, more brokerage boats were sold in a one-month period than in the same one-month period a year earlier. As reported to by the member brokers of, unit sales increased to 3,182 boats in the United States during June-10.5 percent more than the 2,879 boats sold in June…more


No surprises in May; boat sales were down again

May registration figures from early-reporting states point to a continued  decline in retail new-boat sales. The report includes data from 26 early-reporting states that represent approximately 62 percent of the national market. These preliminary results help identify the prevailing marine market retail trends for states that are able to report on a weekly or monthly…more


The right type of promotion will help you close more boat sales

Running a promotion that appeals to the widest audience is a key factor in its success. According to consumers polled at boat shows across the country, 44 percent said a promotion featuring zero percent financing would impact their buying decision the most. Cash incentives ranked second among consumers, with 26 percent. Other incentives that consumers…more


Signs of improvement in brokerage sales

In contrast to our April report, boat sales made through yacht brokerages took a strong step forward in May. Unit sales ran only 7 percent behind May 2008 and 17 percent off a five-year running average. As reported to by member brokers of, 3,023 boats were sold in May, while 3,263 boats were…more


PWC, aluminum boats lead weak April market

Sales declines in the personal watercraft segment were buoyed by a large increase in Georgia volume, according to early registration numbers in April. Personal watercraft fell 30.9 percent in the month on 2,553 units, compared with 3,695 in 2008. Georgia volume more than doubled, however. New Hampshire, South Dakota, Idaho and Alaska also showed small…more

1 20 21 22 23 24 26

Vote Today

Where are your favorite home waters?

View Results

Loading ... Loading ...

Search Boats for Sale


Login to Trade Only Today

Lost Password