By the Numbers

Monthly reports on sales of new, used and brokerage boats provide the industry with the information to understand its market and follow consumer trends and buying patterns.

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July boat sales tumble; one region shows growth

Preliminary boat sales numbers for July showed one region with positive growth and the market as a whole declining 18.8 percent. The East North Central (Great Lakes) region reported growth of 3.5 percent. The Pacific region continued to be the hardest-hit region again this month with a 38.2 percent decline. For the 12-month rolling time…more

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Two regions aside, June sales disappoint

Preliminary June sales data shows two regions with positive growth, but the entire market declined 8.8 percent for the month. The East North Central region saw 27.3 percent year-over-year retail growth and the West North Central region reported a 6.9 percent increase. The Pacific region continued to be the hardest-hit region again this month with…more

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July brokerage sales dip, but values inch up

Yacht brokerage unit sales in July were lower for the first time in 2010, compared to the same month in 2009, according to YachtWorld.com yacht brokers reporting in the proprietary  SoldBoats.com database. The drop was small, 4 percent or 127 boats, and values were 2 percent higher, but the dip in sales extended a sales…more

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Data Tracker: Consumers search for wider price range

Recent traffic on BoatTrader.com shows that consumers have increased their price range for search queries across all boat types. In the month of July, consumers increased the high end of their price range, as well as the minimum price, by an average of 50 percent over April’s average. The average price for all boats searched…more

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Powerboat sales valuations drop in June

Boats from 46 to 55 feet are leading unit-sales gains, increasing 23 percent halfway through 2010 Yacht brokerage unit sales in the United States increased by 6 percent in June, when compared to the same month in 2009. That was about the same percentage gain as in May, but valuations took a hit in June,…more

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May sales were down in nearly all regions

Preliminary regional boat sales data for May shows only the East South Central region showing a positive gain. The East South Central region reported 2.1 percent of positive retail growth year-over-year in May, continuing a three-month positive trend. The entire boat market declined 15.8 percent in May. These numbers represent the entire fiberglass and aluminum…more

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Three regions post positive sales numbers

Preliminary state data in April show three regions with positive growth as sales for the entire boat-sales market declined 3.3 percent. The East South Central region reported 13.5 percent retail growth year-over-year in April. That was followed by the East North Central region, which was up 3.2 percent, and the West North Central, which had…more

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Unit sales nearing prerecession levels

Through May, U.S. yacht brokerage market results remain well ahead of 2009. Unit sales are up 22 percent, with 12,067 boats sold, and total valuation of sales is up 39 percent, to $1.34 billion. However, the sales curve has flattened slightly in the last two months, according to reporting YachtWorld.com member brokers. In April, total…more

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Data Tracker: Price your inventory to compete aggressively

Boat Trader’s business intelligence reporting suite offers a variety of data analytics to help dealers gain a better understanding of their local markets. Included in the analytics, the Pricing by Model report lets dealers examine their inventory pricing compared to other local dealers with the same inventory. BoatTrader.com represents the largest marine classified site in…more

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Sales declines are slowing nationwide

Preliminary data for March shows the national boat-sales market declining 10.2 percent, better than the 29.3 percent drop experienced between March 2008 and March 2009. The West North Central region reported a 16.8 percent jump year-over-year in March, followed by the East South Central region at 2.8 percent. The East North Central region continued to…more

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