By the Numbers

Monthly reports on sales of new, used and brokerage boats provide the industry with the information to understand its market and follow consumer trends and buying patterns.

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Sales in some segments up solidly in May

Dealers got a dose of good news in May as sales of fiberglass boats in the popular 14- to 30-foot category rose 7 percent from the same month last year and sales of aluminum boats rose 12.8 percent. Across the entire fiberglass market, including personal watercraft, sales rose a nominal 0.1 percent for the month.…more

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Data Tracker: Listing prices by private sellers

At the end of last year, we reported on the number of listings of boats for sale by their owners that had been placed on BoatTrader.com in the previous 12 months. Our goal was to see what we could learn about the type and pricing of boats for sale by their owners on a site…more

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June brokerage sales reach four-year high

Measured against June 2010 — or any other month in recent years — U.S. yacht brokerage sales continued to improve in June. Data that YachtWorld.com member brokerages contributed to Soldboats.com showed that 3,446 boats valued at $411 million changed hands, increasing 1 percent and 43 percent, respectively, from sales in June of last year. By…more

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Brokerage sales see big boost in May

Big-boat sales pushed the total value of brokerage boats sold into unfamiliar territory in May, with $317 million in sales of boats over 55 feet contributing to $552 million in sales of boats of all sizes. Although YachtWorld.com member brokerages reported nearly the same number of boats sold in May as in May 2010, the…more

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Sales rebound is limited to a few states

Sales of new fiberglass boats slumped overall in April as retail activity slowed in many parts of the country, but some states reported growth in certain market segments. Figures from 29 early-reporting states that represent about 67 percent of the U.S. market showed that sales of all fiberglass boats, including personal watercraft, fell 14.2 percent,…more

Data Tracker: Top search terms driving traffic

At BoatTrader.com we spend time tracking how people search online — you may have seen our earlier articles ranking the searches by brand within our website. This month we thought we’d share a snapshot of actual search terms leading people to our websites and to others that are similar. Top Search Terms Leading to “Sports…more

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Data Tracker: Mobile app searches grow

As spring weather spreads across the United States, the number of people searching for boats online grows. This year is no exception at BoatTrader.com, as the number of unique monthly visitors increased from 1.2 million in January to 1.6 million in April. But growing even faster has been the use of Boat Trader’s iPhone app…more

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Big-boat sales are a bright spot in April

Category gains 7 percent, but brokerage deals fall 9 percent as middle of market slumps Bigger boats started to move in the U.S. brokerage market in April as sales of boats over 46 feet rose 7 percent, to 235, compared with April 2010. However, sales for the market as a whole went in the other…more

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Sales increase in several Southern states

The fiberglass new-boat market fell 9.5 percent overall in March, but sales in the popular 14- to 30-foot segment showed double-digit gains in five Southern states. Spring traditionally arrives sooner in that region, and boaters in Arkansas, Florida, Tennessee, South Carolina and Mississippi stepped up their purchases. Sales increases ranged from 20.6 percent in Arkansas…more

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Year-over-year sales improve for early 2011

Signs of an industry recovery continued as winter gave way to spring, with three regions reporting retail sales growth in February. According to early-release numbers, sales rose 29 percent in the East South Central (South) region, 13.1 percent in the West North Central (Great Plains) region and 0.8 percent in the West South Central (Southwest)…more

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