Freedom Boat Club recently appointed six members to serve on its newly formed national Franchise Marketing Advisory Council.
Marinas and Boatyards
Marinas and boatyards offer the vital services, ranging from repairs to slips and seasonal storage, that boaters require. Because they're in regular contact with boat owners, these businesses can take the pulse of the recreational boating industry every day. Developments such as new facilities and new services at these sites help to drive the industry forward.
The Association of Marina Industries released its 2014 Marina Trends Survey Report.
FBC Marine Group LLC is set to open Freedom Boat Clubs in South Florida, with New Jersey, Virginia and North Carolina to follow.
Nine companies expressed an interest in managing the City of Fort Myers Yacht Basin downtown, which means the city-owned marina could become a private business.
Molo, a tech startup from New York, said it launched a new marina management platform on the iPad and web for marinas and yacht clubs.
Massachusetts-based DockHop launched a website and iOS app that connects boaters and marinas to help them find and book dockage and storage space.
Clemons Boats added the Carefree Boat Club to complement its full-service operation in Sandusky, Ohio.
The Freedom Boat Club is collaborating with a Maryland marina to launch a new franchise operation in the upper Chesapeake Bay.
Cayman Island boatyard Compass Marine signed with PierVantage, a cloud-based program designed to manage marine businesses.
Fort Lauderdale-based River Bend Marine Center, which has served the yachting and brokerage community for more than 40 years, will undergo an extensive renovation as part of a master plan to modernize and upgrade the facility.