Boats.com, in association with MarineMax, has launched a gear and parts store that stocks everything from clothing and accessories to anchors, engine parts and water skis.
“Boats.com is evolving,” Sonya Schweitzer, director of business development at the division of Dominion Marine Media, said in a statement. “We are building on our unique knowledge of boats and boaters to provide boating enthusiasts with everything they need to ensure great experiences. We want our visitors to rely on Boats.com for all of their boating-related needs.”
Boats.com said Thursday that the store is open for business. It is the latest addition to the website, with such features as the Boats Blog, video boat reviews and boat test notes, boat loans and insurance, as well as the ability to buy and sell a boat and access regular “specials” in the store.
Boats.com describes itself as the global online resource for boat enthusiasts to explore, discover, manage and share information on a single website.
If Dominion managed a country, the people would rise against them and top management, from all the subsidiaries, would be thrown to the sea via trebuchet. If you don't know what a trebuchet is, watch a movie or look it up.
Now onto the subject at hand, your business. You complained that online retailers put you at a disadvantage. You can't blame them for that or you are not a capitalist. You need to pull yourself up by the bootstraps and do it better. Find a way to distinguish yourself. I wouldn't rely only on "customer services provided to answer questions." I rarely find anyone competent in stores to answer my questions, that's why I shop online. I find it irritating that I usually have more product knowledge than the salesman for most anything I buy. Why is that? Most salesmen, from cars, to yachts, to microwave ovens are incompetent and lazy at their jobs. So, if you're going to try an hang on to your bricks and mortar business, you'd better be able to deliver some damn good customer service.