Industry leaders peer into their crystal ball and most see slow but steady growth
New Boat Sales
Statistical Surveys, a Michigan company that tracks new-boat registrations, provides monthly, quarterly and annual reports on boat sales from every state in the country.
Where the weather was warm, boat sales remained bright, and even though it was October enough Americans were still buying that the industry reached double-digit percentage gains for the fourth month in a row.
The seemingly unsinkable aluminum pontoon market contributed what it could in November, but it wasn’t able to keep the recreational boat industry from experiencing a modest decline in sales, its first since the spring quarter.
New bellwether data from Info-Link suggest that if boat sales continue to be strong in warmer states for the duration of the year, 2013 could close about 6 percent ahead of 2012.
For the recreational boat industry, 2013 has been a tale of two seasons — the wet spring, when sales ran disappointingly behind the encouraging pace of a year earlier — and the bright summer, when the sun came out and builders and dealers shot past their 2012 marks.
Recreational vehicle sales and shipments are picking up as credit criteria continue to loosen, something that could bode well for boating because the RV industry is often viewed as an indicator of what’s to come in marine trends.
Where the weather is warm, boat sales have remained bright and, even though it was October, enough Americans were still buying that the industry reached double-digit percentage gains for the fourth month in a row.
Sales of sterndrive boats continued to decline through October, sliding about 7.5 percent from last year on a rolling 12-month basis, according to bellwether state data collected by Info-Link.
Will autumn prove to be the spring selling season that passed the boating industry by? Judging from September sales in early-reporting states, the mild fall that extended the summer in many areas was encouraging some consumers to buy now and not wait until 2014. Sales for the month in the main powerboat segments rose 18.3…more
August boat sales beat the expectations of Wells Fargo analysts who follow the marine industry. Sales rose 11.8 percent in August, which was a modest increase from senior analyst Timothy Conder’s 10 percent projection. August results were strong against challenging comparisons between 2012 and 2013, Conder wrote after data were released by Statistical Surveys and…more