Dominion Marine Media said today that it will change its company name to Boats Group.
Monthly reports on sales of brokerage boats help the industry understand the sizes and types of used vessels that consumers are buying and how long it takes to sell them.
U.S. brokers posted a moderate increase in sales volume in January and a major gain in the total price paid for the boats that were sold.
U.S. brokerage sales tailed off by 4 percent in December, compared with the same month in 2015, as 1,537 boats were sold, a 72-boat decline.
With 1,858 boats sold in November, U.S. brokerage sales were 1 percent (11 boats) below the same month in 2015, but 34 boats above the average for the last five years.
An online seminar on the use of social media to boost sales will be held next Thursday by the Yacht Brokers Association of America and the Certified Professional Yacht Brokers.
U.S. brokerage sales dipped in October for the second month in a row, falling 9 percent as 2,029 boats were sold, compared with 2,225 in the same month last year.
The Florida Yacht Brokers Association, the group that co-owns Yachts Miami Beach, rebranded itself as the International Yacht Brokers Association to reflect its global membership.
Dominion Marine Media brands YachtWorld, Boat Trader and boats.com launched Connections reporting, an online performance tracking tool that the brands said offers boat brokers, dealers and manufacturers insight into all of the ways consumers interact with their inventory before making a purchase.
September results for U.S. yacht brokerages were mixed as 108 fewer boats were sold compared with the same month last year, but the total price paid for the boats that were sold increased by 10 percent ($27 million).
After three months of lower sales, activity picked up at U.S. yacht brokerages in August, increasing by 72 boats, or 2 percent, to 2,983 from the same month last year.