Bear Enthusiast Marketing Group of Westlake Village, Calif., hired Travis Arnesen as an account coordinator. He will help develop and execute strategic public relations initiatives for Bear’s clients. In his previous roles at Paige Poulos Communications and the Dyer Sheehan Group, Arnesen provided marketing, public relations, event coordination and strategic account management support while working…more
From factory openings to production milestones to the launch of new boats, the marine industry makes news in numerous ways. Trade Only follows developments wherever they occur.
The high-tech gizmos are more affordable and easy to use, and are giving dealers more to offer buyers It sounds like covert military intelligence lingo, or perhaps it was part of the dialog in a James Bond film. But terms like thermal imaging, 3-D images with satellite-photo fusion and touch screens no longer are bantered…more
A customer wants a boat that matches the motor’s year and — especially important — the current version, says Marc Grove of Wefings Marine. Click here to find out why.
Boston-based Rushton Gregory, a full-service marketing communications agency, added ClickToBoat.com (formerly NavQuest.com) to its client roster. Effective immediately, Rushton Gregory will provide public relations services to the Boca Raton, Fla.-based company, designed to obtain broad exposure and increase awareness of the Web site’s extensive marine services. “ClickToBoat.com is an exciting free resource available to boaters…more
Annapolis Classic Watercraft, a boat shop for antique and classic boats, moved its operation to Sarles Boat Yard on Spa Creek in the Eastport section of Annapolis. “ACW was ‘launched’ here in Eastport about six years ago,” said Bill Donahue, ACW’s founder and owner, in a statement. “We moved across the Severn because we needed…more
Sunstream Boat Lifts, of Kent, Wash., a leading manufacturer of hydraulic boat lifts, added Southeast Atlantic Boatlifts to its distribution network. Fort Lauderdale-based Southeast Atlantic Boatlifts, a provider of boat lifts, catwalks, docks, decks, pilings and accessories, will distribute Sunstream boat lifts and provide both sales and technical support to the Southern Florida areas of…more
Clarks Landing Boat Sales, of Chester, Md., was appointed a Sea Ray Ambassador Dealer for the 2009 model year. This is the fourth year Clarks Landing has received the honor. “It is with great honor that we received this most prestigious recognition,” said managing partner Jeff Truesdale. “Our team works extremely hard everyday providing boaters…more
Soundings Trade Only launched its redesigned Web site at www.tradeonlytoday.com. The user-friendly site provides visitors with multiple options to quickly access information. The new, robust home page offers visitors a broad view of what makes up Soundings Trade Only, including more photos, feature stories, columns, new products, the Dealer Outlook blog and more. In addition,…more
The National Marine Manufacturers Association and Sail America have restructured their affiliation agreement. Under the new partnership, Sail America will continue to function as a separate legal entity and will maintain its own dedicated staff, board of directors and committees. Sail America will be responsible for endorsing and promoting sail-focused boat shows, developing outreach programs…more
Revenue at MarineMax declined by more than $108 million in the third quarter, which ended June 30, compared to the same period of 2007, the company announced this morning. Revenue was $271.3 million for the quarter, compared with $379.8 million for the comparable quarter last year. Same-store sales declined about 27 percent compared with a…more