RBFF

The Recreational Boating & Fishing Foundation is a nonprofit organization whose mission is to increase participation in recreational angling and boating. The foundation developed the Take Me Fishing campaign to create awareness around boating, fishing and conservation, and to educate people about the benefits of participation.

Tennessee joins RBFF boater registration program

The Recreational Boating & Fishing Foundation announced that the Tennessee Wildlife Resources Agency is participating in its Lapsed Boat Registration Pilot Program, which aims to increase boat registration renewals. Tennessee joins Florida, Ohio and Oregon as the fourth state to implement the direct mail pilot effort that RBFF developed in partnership with the Oregon State…more

RBFF awards educational grants

Three national boating, fishing and conservation organizations that serve kids and families are the recipients of new education grants from the Recreational Boating & Fishing Foundation. The organizations — the Future Fisherman Foundation, the International Game Fish Association and the National Recreation and Park Association — were awarded the grants as part of RBFF’s ongoing…more

Wyoming joins RBFF license program

The Recreational Boating & Fishing Foundation said today that the Wyoming Game and Fish Department will participate in the group’s State Fishing License Marketing Program, which aims to increase license sales nationwide. More than 30 states participate in the initiative, which the RBFF developed to increase participation in the sport and generate awareness of the…more

RBFF signs deal with marketing agency

BDC Advertising was recently selected by the Recreational Boating & Fishing Foundation to produce website copy and manage some of the foundation’s social networking efforts. “We’re thrilled to be working hand and glove with the RBFF,” Trey Carskadon, agency partner at Oregon-based BDC, said in a statement. “We’ve been big fans of their objective to…more

Florida joins RBFF boater registration program

The Recreational Boating & Fishing Foundation announced that the Florida Fish and Wildlife Conservation Commission, with assistance from the Florida Department of Highway Safety and Motor Vehicles, is participating in the foundation’s Lapsed Boat Registration Pilot Program, which aims to increase boat registration renewals among lapsed boaters. Florida joins Oregon and Ohio as the third…more

Census Bureau: More than 30 million Americans go fishing

It’s a good bet that many people will be cleaning their fishing rods and reels, checking their lures and buying some bait to go fishing this weekend. Fishing is one of the most popular activities in the country, enjoyed by more than 30 million adults. More than eight in 10 people fish in fresh water,…more

Take Me Fishing debuts updated app

The Take Me Fishing campaign is rolling out an updated version of its Boat Ramp application for iPhone and Android phones. Designed to help boaters and anglers find boat ramps and marinas on the go from the convenience of their mobile devices, the Boat Ramp App now offers advanced search functions that allow users to…more

RBFF receives communications awards

The Recreational Boating & Fishing Foundation received three awards in the 2011 American Society of Association Executives’ Gold Circle Award competition. RBFF was honored for its 2010 stakeholder annual report, NewsWaves stakeholder e-newsletter and TakeMeFishing.org. Additionally, Heather Sieber, RBFF vice president of communications, conservation and stakeholder engagement, recently earned the association’s Certified Association Executive credential.…more

RBFF wins two public relations awards

The Take Me Fishing campaign received two 2011 Bronze Anvil Awards of Commendation from the Public Relations Society of America for superior performance in the design and execution of an individual tactic within a broader public relations program. The recognition puts the Recreational Boating & Fishing Foundation in a group of 2011 winners that includes…more

RBFF invited to White House outdoors briefing

Frank Peterson, president and CEO of the Recreational Boating & Fishing Foundation, was invited to attend a White House policy briefing Monday about implementing the America’s Great Outdoors Initiative. “We’re pleased to be part of this important briefing about conservation and recreation in America,” Peterson said in a statement. “The future of boating and fishing,…more

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