Beneteau

Beneteau, which is based in western France, was founded by Benjamin Beneteau in 1884 and is led by granddaughter Madame Annette Beneteau Roux. The sailboat division’s U.S. headquarters is in Marion, S.C., and its U.S. powerboat headquarters is in Annapolis, Md.

Beneteau America signs on as college sailing sponsor

Beneteau America will sponsor the Inter-Collegiate Sailing Association, the governing authority for sailing competition at colleges and universities throughout the United States and in some parts of Canada.

Beneteau rolls out new customer-care program

Beneteau announced the launch of a Plain Talk Promise customer care program that features partnerships with systems monitoring manufacturer VesselVanguard and the BoatUS organization.

Beneteau adds dealer in Canada

Beneteau America said it appointed Maple City Marine in Chatham, Ontario, as a dealer for its powerboat lines Gran Turismo, Swift Trawler and Monte Carlo.

An up-close look at boat construction was one of the features of the annual Rec Boat Holdings dealer meeting.

On board with Beneteau

Some dealers may have entered the Rec Boat Holdings dealer meeting in August with apprehension after the company’s sale to Groupe Beneteau, but Dave Kazmark of Patchogue Shores Marina was not one of them.

Beneteau makes push into South America

Beneteau America announced ahead of the Sept. 25-30 Sao Paulo Boat Show in Brazil its intention to speed the development of the company’s powerboat distribution network in South America.

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