Brunswick is targeting owners of its popular Boston Whaler brand to sign up for Boatbound, a peer-to-peer boat rental company it partnered with last year.
Brunswick Corp.’s boat group consists of 15 brands worldwide, including Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris FloteBote, Lowe, Lund, Meridian, Princecraft and Sea Ray. The group’s additional four brands — Rayglass, Uttern, Valiant and Quicksilver — are marketed in countries other than the United States.
Brunswick Corp. announced today that it completed the sale of its bowling products business to BlueArc Capital Management LLC, a private investment firm based in Atlanta.
Brunswick Corp. boat brands gained a full point of market share in the first quarter, driven by new products being brought to market.
Brunswick Corp. is about a third of the way into its plan to expand its parts-and-accessories business by $350 million through acquisitions and the company says it will likely increase the amount of sales growth it will get from that arm of the business.
Brunswick Dealer Advantage is partnering with the Marine Retailers Association of the Americas so Brunswick dealers can complete their certification online using a new interactive virtual platform.
Brunswick Corp. fell slightly short on revenue, reporting $985.7 million for the first fiscal quarter, compared with Wall Street predictions of $1.02 billion.
The Military Times recently announced its sixth annual Best for Vets: Employers 2015 Rankings and Brunswick Corp. made the grade, placing 57th of the 74 companies on the list.
Brunswick Corp. will look at expansion opportunities in new categories, such as the recreational vehicle market, as it grows the parts and accessories arm of its business.
Brunswick Corp. announced today that the Billiards division of its business will be realigned to fall under the Life Fitness category.
Brunswick Corp. reported a 7 percent increase in fourth-quarter revenue, with sales growth driven by improvements in outboard boat sales and engines and marine parts and accessories, but offset in part by continued declines in sterndrive sales.