Malibu Boats launched new websites for the Malibu and Axis brands and is touting its new boat configurator as the industry’s most advanced.
The World Wake Association Malibu Factory Smoky Mountain Pro will be held July 8 in Loudon, Tenn., where Malibu Boats is based, with family activities and free ice cream for children under age 12.
NASCAR driver Joey Logano will become a Malibu Boats brand ambassador, the first in the Lake Norman, N.C., area.
Malibu Boats said today that third-quarter sales rose 12.6 percent to $77.1 million from the same period last year and the company’s gross profit rose 16.1 percent to $21.4 million.
Malibu Boats said it had net sales of $67.7 million in its second quarter, an 11.8 percent increase from the same period last year, and unit volume increased 6.6 percent to 924 boats.
Malibu Boats said it named Dealer Spike Marine as its exclusive partner in providing Malibu dealership websites.
Malibu Boats said it partnered again with the Kiwanis Club of Tellico Village, Tenn., to give a special-needs child more mobility with an Amtryke therapeutic tricycle.
Malibu Boats recognized the achievements of its top-volume dealers in October at the company’s 2016 annual meeting in Miami.
Malibu Boats said it entered into an engine supply agreement with General Motors for the supply of engine blocks, which Malibu will marinize for use in its Malibu and Axis-branded performance sports boats.
Malibu Boats introduced the new 2017 Response TXi, the second generation of the water-ski boat.