For the past few years the new-boat sales buzz has centered on several key factors — attracting millennials and Hispanic buyers, keeping boating simple and user-friendly, and minimizing maintenance concerns — oh, and we need to do all this while keeping costs at an affordable level. Basically we’re talking about offering more for less, a…more
Advances in marine electronics, including GPS and electronic charts, computer-aided design and gyro stabilizers, have transformed the on-the-water experience, making boating safer and more enjoyable.
During the past 12 months a good portion of the marine electronics industry has been promoting and producing products that create better images of the structure and activity below the boat — both directly under the keel and in the depths surrounding it.
ORLANDO, Fla. — Johnson Outdoors’ Humminbird brand of electronics has captured the electronics innovation award at ICAST for the fifth consecutive year with its Helix 7 SI sonar/GPS.
ORLANDO, Fla. — The marine electronics segment of the industry is taking full advantage of this year’s ICAST show to introduce its latest technologies, focusing on sonar and fish-finding products.
After acquiring the Marine Audio brand in May 2012, ASA Electronics continued to manufacture marine-grade cables and speakers.
Si-Tex Marine Electronics is celebrating its 40th anniversary and launching a new website for Si-Tex and Koden products as it commemorates its fourth decade in business.
Win-Tron Electronics president Eddie Winder said Gerald (Jerry) Bench II, after a 20-year absence, is returning to his roots in the marine electronics industry and is joining the company as a sales associate.
Xantrex said it is embarking on an aggressive growth plan for 2015 as a result of the robust mobile AC power market accelerated by the improved economic environment.
ASA Electronics hired Joe Willer as a junior programmer.
ASA Electronics added Nick Blohm to its marketing team.