BRP is expanding its Evinrude E-TEC Pontoon Series lineup with the Evinrude E-TEC 65 HP model, which will be available early next spring.
Evinrude, of Sturtevant, Wis., is a maker of outboard engines and one of the brands of Valcourt, Quebec-based Bombardier Recreational Products.
BRP is running a “Summer Savings Sales Event” for its Evinrude outboards. During the retail promotion, qualified U.S. consumers who purchase and take delivery of eligible loose or package Evinrude engines from a participating dealers will be eligible for one of the following options: • Package Offer: 5-year B.E.S.T. warranty (E-TEC engines only) • Loose…more
Pontoon buyers want more power. And the fact that a growing number of boaters are buying pontoons has not been lost on at least one engine manufacturer. BRP’s Evinrude E-TEC Pontoon Series outboards, announced earlier this month, are the only ones designed specifically for pontoon boats — a response to requests from key boatbuilding clients,…more
BRP today unveiled four new Evinrude E-TEC engines — three of which are part of a new line specifically targeting the pontoon market — and updated the look of the entire E-TEC engine lineup, including new graphics and additional graphite color models. One of the new engines is the Evinrude E-TEC 90 H.O., the newest…more
BRP announced a collaborative dealer program for Sea Tow and TowBoatUS. Now through June 30, Sea Tow and TowBoatUS franchises in the United States and Canada can take advantage of this program when they purchase a qualifying Evinrude E-TEC engine from an authorized Evinrude dealer. Benefits for each qualified purchase include: • 10 percent rebate…more
BRP announced the Evinrude E-TEC Fall into Action Sales Event for its Evinrude outboard engine brand. Qualified purchasers of any new and unused model-year 2012 or earlier Evinrude E-TEC engine can choose between 6.9 percent financing and a two-year B.E.S.T extended warranty during the promotion. “With cooler temperatures and less traffic on our waterways, fall…more
Evinrude is celebrating a decade as a primary corporate sponsor of FLW Outdoors, the company announced. “Evinrude is proud of its long-standing relationship with FLW Outdoors — the pre-eminent organization in tournament fishing that continues to expand the sport to new audiences, anglers and regions,” Christopher Berg, director of marketing and strategic planning for Evinrude,…more
In an effort to increase traffic, Evinrude launched a new look for its consumer Web site. Consumers visiting the site will see new page layouts and more user-friendly navigation tools, with faster uploads and links throughout the site. “Keeping existing and potential new consumers on our Web site for product and educational information is imperative…more
A new team of four elite Evinrude anglers known as the E-Team will tour the United States in the next four months and share their experiences with Evinrude technology, as well as interact through the brand’s new blog and Facebook, YouTube and Flickr pages. “The E-Team will complement our efforts to communicate the Evinrude E-TEC…more
Anglers using Evinrude E-Tec outboard engines could be eligible for up to $15,000 in contingency money in the new 2010 Evinrude Contingency Program. The company will award $8,000 to the qualifying Evinrude winning pro in each qualifying FLW Walleye Pro Tour event and $15,000 to the winning Evinrude pro angler at the 2010 Walleye Tour…more