Honda Power Equipment, a division of American Honda Motor Co., received two MarCom Awards for two of its computer-based dealer and distributor service training modules. The Honda Engines and Honda Marine training courses were recognized by the Association of Marketing and Communication Professionals for their comprehensive training programs and individual instructional sections, the company announced.…more
Honda Marine, a unit of Japan-based Honda Motor Co. Ltd., is a manufacturer of 4-stroke outboard engines that range from 2 to 250 hp.
Honda Power Equipment, a division of American Honda Motor Co. Inc., received seven MarCom Awards for several of its computer-based dealer and distributor service training modules. Two business units — Honda Engines and Honda Marine — were recognized by the Association of Marketing and Communication Professionals for their comprehensive training programs and individual instructional sections.…more
Honda Marine honored two dealer technicians for achieving “Master Tech” status. For the second time in four years, Kenneth Myers of Paradise Marine in Gulf Shores, Ala., and Anthony Towns of Abel’s Marine in Englewood, Fla., have secured the certification after a four-hour test. “These individuals represent the best and most dedicated professionals among Honda…more
Honda Marine received a MarCom Gold Award for its computer-based dealer service training programs. Honda Marine was recognized by the Association of Marketing and Communication Professionals for its technical training module in the repair of outboard engine power trim and tilt assemblies. “Honda Marine is extremely proud to have earned this award, as it recognizes…more
Honda Marine announced on-sale and pricing information for its redesigned BF115 outboard engine. Starting at a manufacturer’s suggested retail price of $12,818, the BF115 EFI will incorporate a host of Honda-exclusive technologies that provide increased value and benefit to consumers, the company said. Honda Marine dealers will offer BF115 engines for sale starting next week.…more
Honda Power Equipment announced today that it has shipped 30 million products to domestic dealers and distributors since it began offering outdoor power equipment in the United States in 1972. “We achieved our latest milestone in sales by continually designing and building equipment that exceeds consumer expectation,” Honda Power Equipment vice president Scott Conner said…more
Honda Marine introduced a new online sales training program it says will provide a comprehensive educational module for dealerships across the country. This new course, part of the online Honda Marine University, is designed to promote sales excellence and is intended to train dealership sales associates on the features and benefits for Honda Marine’s products.…more