Marine industry technology news ranges from engine and other product debuts to reports of executive promotions and interviews with CEOs.

Companies join on Thailand flood relief

Two marine companies recently provided aid to residents of Thailand, which is in the middle of its worst flooding in more than 50 years. Viking Life-Saving Equipment and Defender Industries recently contributed to relief efforts. The flooding in Thailand has killed more than 300 people, displaced another 100,000 and caused widespread damage. Viking joined forces…more

Lowrance rolls out rebate promotion

Lowrance announced a limited-time Weekend Getaway Sales Event providing cash rebates on its Mark & Elite fishfinder/chart plotter products and High Definition System multifunction displays. Running through Feb. 12, the promotion makes rebates available to consumers who purchase qualified Lowrance marine electronics from an authorized dealer. “Our Weekend Getaway Sales Event provides significant savings on…more

Paint brands unveil environmental program

Awlgrip and Interlux Yacht Coatings launched an environmental sustainability platform called The Echo Program that represents a commitment, as part of the overall parent company Akzo Nobel’s sustainability targets, to be a world leader in environmental issues. The program covers everything Awlgrip and Interlux are doing as manufacturers to reduce their impact on the environment.…more

SureShade offered on Whaler Conquest

SureShade, a designer and manufacturer of retractable sunshade systems for the marine industry, is now available as a factory-installed option for the new Boston Whaler 285 Conquest. Starting with the 2012 model, the 285 CQ features a SureShade manual retractable canvas system option that extends canvas from the hardtop, providing boaters with sunshade comfort in…more

Mastervolt names sales reps

Mastervolt, manufacturer of electrical power products and systems solutions, is expanding its sales representation throughout the Americas. The Derema Group will be the Mastervolt sales representative in the Mid-Atlantic and Northeast and will support key retail and wholesale accounts. Kroes Corp. will focus on OEM sales in the Midwest; Ozark Marine & RV will support…more

SureShade co-founder nominated for industry honor

SureShade, a designer and manufacturer of retractable sunshade systems for the marine industry, was honored Monday with the selection of the company’s inventor, operations leader and co-founder, Ron Russikoff, as a 2011 “Movers and Shakers” nominee in the industry. The Boating Industry Movers & Shakers Recognition Program by Boating Industry magazine recognizes marine industry executives…more

Furuno honored at NMEA convention

Marine electronics manufacturer Furuno said it received several awards at the recent National Marine Electronics Association convention. Furuno received the manufacturer of the year – support award for the sixth consecutive year. “Customer service to both our technical marine electronics dealer network and our end users has always been the No. 1 goal at Furuno…more

Steyr has new hybrid propulsion partner

Magneti Marelli and Steyr Motors announced a deal to develop new systems for marine hybrid propulsion systems. “We are extremely pleased about this cooperation, because it will allow to combine most efficient design solutions in electric drives out of a fully industrialized production with our powertrain systems and light weight Diesel engines,” Steyr Motors CEO…more

Honda debuts flagship marine engine

Honda Marine introduced the new BF250 horsepower, four-stroke engine, the most powerful outboard to join the Honda Marine lineup and now the company’s flagship model. The Honda BF250 marine outboard engine incorporates a host of Honda-exclusive technologies that provide increased value and benefit to consumers, the company said. “The all-new Honda BF250 marine engine demonstrates…more


Navionics ‘crowd sources’ with new app

NewsStand allows boaters to read articles that are geo-referenced to popular cruising areas Like the Internet in the 1990s, smart phone applications are quickly changing the way we interact with the world. Urbanspoon, for example, asks users of its app to let it track their locations through the GPS on their phones. Then, with a…more

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