Yamaha Marine Group announced today it reengineered its YamahaOutboards.com website for mobile users to offer a more optimized experience on the go.
Yamaha makes outboard engines, personal watercraft, boats and accessories for the recreational marine industry.
Yamaha Marine Group president Ben Speciale’s enthusiasm extends beyond boats and motors, though there is no shortage of it there. He will talk and talk about cutting-edge technology. But when discussing the political process, he is nothing short of exuberant.
Yamaha Marine Group said today that its Helm Master control system now supports select quad-outboard applications.
Yamaha Marine Group announced a “Summer of Choice” sales event, a new promotion that offers consumers the choice of five years of warranty protection or as much as $750 in dealer credit toward the purchase of goods and/or services when they purchase a select new eligible Yamaha four-stroke outboard.
The policy around red snapper fishing in the Gulf region is so disastrous for recreational anglers that it could actually wind up working on behalf of the recreational industry.
If marine dealers’ congressmen and women don’t know them on a first-name basis, dealers aren’t communicating enough with them.
Engines from Mercury, Yamaha, Volvo Penta and others that are mentioned in this month’s propulsion roundup are equipped with some form of technology that increases mid-range performance and acceleration. One of those technologies is variable valve timing. So what is VVT?
Yamaha Marine Group named Austin Roebuck as marine government relations coordinator.
Yamaha Marine Group said bass anglers Terry Scroggins, Grant Goldbeck, Kenyon Hill and Michael Simonton joined the 2014 Yamaha Pro Team.
Yamaha Marine Group said today that it added the F175 outboard to its group of inline four-cylinder engines and launched a new series of high-performance aluminum propellers for its mid-range outboards.