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Features

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Q&A with Kevin Williams

Kevin Williams of the NMMA is helping the recreational marine industry deploy strategies to achieve diversity, and to recognize diversity’s importance to the bottom line.

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Mind the Gap

A new study reveals a difference between intention and reality when it comes to consumers keeping their boats.

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Breaking Down Barriers

Technician training instructors Meghin Montesa and Lucy Berg are paving the way for more women to build careers through Yamaha Marine

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Q&A with Tara Norton

Navico's first-ever chief sustainability officer Tara Norton assesses their environmental impact and defining sustainability goals

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Renewable Gasoline

Gevo is on a crusade to solve the greenhouse gas and transportation problem.

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See You Out Here

Discover Boating is leading the charge to evolve how we market as an industry.

Torqeedo says producing high-horsepower electric outboards isn’t difficult, but battery cost and weight are a hurdle.

Getting There

The future of electric outboards

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Making the Switch

Expect to see more digital switching on new and refitted boats alike as the technology comes of age.

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Ukraine War Adds to Industry Challenges

The fighting is af­fecting metals production, boatbuilding and repair yards, the availability of materials, gas and oil prices, and more.

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Increasingly Infinite Options

Additive manufacturing is rapidly becoming a go-to technology for companies in the marine industry, and while some choose to outsource, others are taking advantage of the rapidly dropping price of 3D printers.

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Celebrating 50 Years of the Clean Water Act

The great strides in water quality that the CWA has created have been a huge benefit to boating, but there’s a lot more that remains to be done.

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Maine MTA Launches #LoveMaineWaters

Recognizing the rise in outdoor recreation and new boaters, the social media campaign encourages all people to take responsibility for the health and safety of Maine’s waterways

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Tight Lines Are a Good Thing

Anything that improves fishing will lead to more boat sales. Actions in the Chesapeake, Gulf of Mexico and Florida are making strides

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Examining the Future of Electric Propulsion

The NMMA is holding a webinar to examine the political and economic impacts of implementing electrification in the marine industry. Meanwhile, the Recovering America’s Wildlife Act needs our help.

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C.A.S.T. Is a Great Way for Dealers To Give Back

Catch a Special Thrill events take special-needs and underserved kids out on the water for a day of fishing and fun.

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Fishing’s Up and So Are Hurricanes

The RBFF releases good news about fishing participation while NOAA scientists call for another active hurricane season.

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Support the E15 Consumer Protection Bill

The bill aims to improve labeling at the pump to help consumers avoid misfuelling with high-ethanol blended fuels

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Think Beyond the Boat

Zig Ziglar once said that dealers aren’t in the boat-sales business, but in the rejuvenation business. We’re not just selling the hardware but also the experiences it will bring.

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Tune Out the Negative

We’re selling the No. 1 family fun experience, and Memorial Day weekend is upon us, so don’t get consumed in a downward spiral. Meanwhile, the Coast Guard is reminding boaters to avoid E15 this summer.

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Can Our Customers Get High When They Eat Fish?

A recent study found that dozens of pharmaceuticals are turning up in fish. The culprit: wastewater facilities that can’t remove medicines that the human body doesn’t process.