Today's News
Dometic Updates Pro-Trim System
The new design allows boaters to trim the outboard and adjust the jack plate without removing their hands from the wheel.
P.R. Firm Rushton Gregory Signs ePropulsion
The Chinese manufacturer of electric propulsion products introduced a standardized lineup earlier this year.
What’s on Tap for Discover Boating this Year and Beyond?
NMMA’s Ellen Bradley breaks down the brand’s evolution (not revolution) and what’s on the horizon.
ABYC Foundation Seeks Nominations for Educator Award
The award recognizes “an outstanding instructor who is shaping future marine service technicians.”
Features
Patrick Industries: Bullish on the Leisure Lifestyle
Bullish on the leisure lifestyle, on many levels.
The Biden-Harris Tax Plan
Understanding the new administration’s policy agendas and their effects on marine manufacturers.
Delivering for the Industry
With a new administration and Congress in place, the NMMA has an advocacy agenda for the outdoor recreation industry.
Success Strategies
The RV and outdoor-recreation industries are poised to capitalize on Americans’ renewed interest in the outdoors.
Q&A with Huw Bower
Huw Bower, the president of Winnebago Outdoors, takes our questions.
Job Board
Columns/Blogs
Site Unseen
A website is often the first interaction a customer will have with a dealership, but it must provide more than an online brochure or they will click elsewhere.
Stepping Up the Pace of Relief
A positive jobs report, 3 million vaccinations per day and consumer confidence point toward economic recovery.
Keep the Promo Throttle Wide Open
With the peak selling season approaching, resources from the NMMA, MRAA and RBFF can help you add to the successes of the past year.
Lines of Communication
To turn your customers who are new to boating into repeat buyers, you must stay in contact with them.
To Demand or Reward
With supplies quickly becoming readily available, should dealers require or incentivize employees for receiving the Covid-19 vaccine?
The Survey Says…
Our monthly Pulse Report survey asks dealers about inventory levels, retail trends and more.
Let’s Charge Boaters with Racketeering!
In an effort to ensure the safety of protected species in its waterways, Florida lawmakers are looking towards the RICO Act. But is it a solution at all?
The Business of Training Leaders
Offshore sailor Richard du Moulin convened an extraordinary safety-at-sea think tank that also offers guidance for developing leaders ashore.
Content Marketing Never Sleeps
Even if inventory remains limited for a while, there are ways to engage with current and future buyers.
Leader, Know Thyself
Know yourself to become a more effective leader, says Bill Yeargin.