Brunswick Corp. Appoints New President
Aine Denari is an automotive industry veteran with vast experience in leading-edge mobility systems.
Today's News
Menhaden Quotas Reduced
Sportfishing groups applauded the move, saying it will help rebuild the striped bass population.
Winnebago Reports Q4, Fiscal 2020 Results
Revenue grew 18.6 percent for the year to $2.4 billion.
Make Your Cash Register Ring for Christmas
If you want to bring in some cash this holiday season, it’s time to get to work.
Quick Hits: October 22, 2020
Tiara Yachts honors top dealers; Smoker Craft donates to MRAA; ICOMIA issues state of the industry.
Features
Repower Surge
Dealerships, service facilities and accessories manufacturers are carving out new niches with repowering projects
Forward Thinking
Mercury Marine’s MerCruiser Bravo Four S forward-facing drive enters the sterndrive wakesurf boat market
‘Every Day’s Saturday’
Companies that offer alternatives to boat ownership have seen unprecedented demand, particularly among new boaters
Filling the Void
Ongoing supply chain disruptions add to industry struggles with meeting demand
Green is the New Black
In response to demands to reduce emissions, the shipping industry is reconsidering wind power
Ocean State Summer
The seasonal boom that Rhode Island’s marine industry experienced is a microcosm of the country at large
The Need to Escape is Universal
Parts of Asia are seeing the same Covid-related booms in boat sales that the United States is experiencing
Job Board
Columns/Blogs
Do Boaters and Presidents Go Together?
The battle for the White House is about as hot as it can get with just 14 days to go.
Numbers Show a Mixed Bag
Housing is hot and consumer confidence continues to rise, but indicators suggest a slowing rebound.
Predators of the Great Lakes
Critically important programs that control sea lampreys, an incredibly destructive invasive species, are vital to the Great Lakes ecosystem.
PPP Forgiveness Starts; Boating Trust Fund Extended
You must apply to have your small-business loan forgiven. Meanwhile, the Sport Fish Restoration and Boating Trust Fund was reauthorized, but for one year instead of the standard five years.
‘Loyalty’ is More Than a Buzzword
New York Times best-selling author Fred Reichheld says a 5 percent increase in customer retention can produce more than a 25 percent increase in profit.
New-Boat Demand Continues
Dealers say customers clamored for new boats in September, but inventory shortages continue to hamper sales.
Outboard Tech Instruction gets a Boost
Marine Industries Association of Southwest Florida & Tampa Bay announced a partnership with Fort Myers Technical College and Yamaha. Also, boaters fly the flag for Jorge at Loggerhead Marina.
Are You Going to FLIBS?
The monthly Pulse Report survey also asks dealers what they are doing as an alternative if they aren’t attending shows.
MTA New Jersey’s Boat Sale & Expo Hits a Home Run
Staged at FirstEngery ballpark, with adherence to health guidelines, the event was a win for attendees and dealers alike. “I can’t tell you how many times we were thanked for having the show,” said MTA/NJ executive director Melissa Danko.
The Downside of Surging Sales
Massive boater education needs to follow the unprecedented consumer demand of the Covid-19 pandemic
