Matt Gruhn

With insights gleaned from more than 16,000 individual industry employee satisfaction surveys, the Marine Retailers Association of the Americas has gained new understanding and answers of how to drive employee engagement.

It’s dealer meeting season, when the dialogue turns to the year ahead.

At this year’s Dealer Week — the signature annual event of the Marine Retailers Association of the Americas — leading dealers, suppliers and experts will gather to share insights on how to create a foundation for sustained future success.

The mood among boat dealers is shifting. Two years on from the historic, Covid-fueled rise in demand for boats, the tide is beginning to turn.

A new study reveals a difference between intention and reality when it comes to consumers keeping their boats.

Preowned boats can be a profit center, but dealers need a process.

The best hiring processes at any dealership are just that: processes

It’s the most important way to differentiate your business from competitors, says MRAA president Matt Gruhn.

MRAA president Matt Gruhn outlines five ways dealerships can prepare for 2022.

The leading fix for dealer-manufacturer relationships is a surprising one, says Marine Retailers Association of the Americas president Matt Gruhn.

Inventory levels may not stabilize for at least two years. The time is now to consider how you’ll manage inventory going forward

Inventory levels may not stabilize for two years, so now is the time to consider how you’ll manage product going forward.

It’s August 2021, and your customers want to know where their boat is.

It’s going to take a stronger partnership to solve the problems we create for our consumers.

The foundation of a dynamic, successful dealer network is built from within.

Amid booming sales, it’s time for us to understand that the sales process is not equivalent to the customer experience.

MRAA’s virtual Dealer Week will tackle the most critical issues facing businesses

MRAA president Matt Gruhn highlights resources to keep customers happy post-sale during a wild 2020 season.