Norm Schultz

These keys to successful selling can help you create customers who keep coming back, even when sales dip

The Massachusetts Marine Trades Association partnered with “A Bed for Every Child” to build beds for families in need.

The great strides in water quality that the CWA has created have been a huge benefit to boating, but there’s a lot more that remains to be done.

Recognizing the rise in outdoor recreation and new boaters, the social media campaign encourages all people to take responsibility for the health and safety of Maine’s waterways

Anything that improves fishing will lead to more boat sales. Actions in the Chesapeake, Gulf of Mexico and Florida are making strides

The NMMA is holding a webinar to examine the political and economic impacts of implementing electrification in the marine industry. Meanwhile, the Recovering America’s Wildlife Act needs our help.

Catch a Special Thrill events take special-needs and underserved kids out on the water for a day of fishing and fun.

The RBFF releases good news about fishing participation while NOAA scientists call for another active hurricane season.

The bill aims to improve labeling at the pump to help consumers avoid misfuelling with high-ethanol blended fuels

Zig Ziglar once said that dealers aren’t in the boat-sales business, but in the rejuvenation business. We’re not just selling the hardware but also the experiences it will bring.

We’re selling the No. 1 family fun experience, and Memorial Day weekend is upon us, so don’t get consumed in a downward spiral. Meanwhile, the Coast Guard is reminding boaters to avoid E15 this summer.

A recent study found that dozens of pharmaceuticals are turning up in fish. The culprit: wastewater facilities that can’t remove medicines that the human body doesn’t process.

The May 21-27 observance takes on heightened importance with the thousands of newcomers to boating. Meanwhile, bass fishing lost a legend with the death of Ray Scott.

NOAA has started electronic tracking of charter boats in the Gulf of Mexico. Could recreational anglers be next?

With 15 percent ethanol-blended gasoline approved for summer use, “it’s déjà vu all over again.” Meanwhile, MRAA is offering a wealth of resources for dealers to get into the preowned market.

As the association marks its Golden Anniversary, recalling its successes is a reminder of the important work MTAs do and why you should be a member of one.

With inflation and the R-word a real concern, resources from the revamped Discover Boating campaign can help us continue the sales successes we’ve had in the last two years.

The value of boat shows again was solidified with a new spring show in Seattle and a chilly event on Lake Erie.

South Carolina dealers bring attention to the PREPARE Act and its infrastructure funding, while the Catawba Island Boat Show marks the start of Ohio’s boating season this weekend.

The group will focus on providing technical assistance, support and funding to regional marine associations through an initiative called Building Out Apprenticed Trades (BOAT) Jobs.

“See You Out Here” this week begins appearing through a comprehensive media strategy that includes streaming, social media channels and partnerships with influencers.

Increased attention to discarding trash on or near the waters we use is urgently needed. With Earth Day coming up Friday, what will you be doing to help with the effort?

Turn off the Xbox and PlayStation, and get them on the water. They represent an important link to the future of our industry.

I’ve always believed the two are the same, but a chance to attend the Disney Institute changed my mind.

From Asian carp to bluegills, these fish have been problematic from Texas to Japan and typically become unwanted residents through unintended consequences.

The American Boating Congress is a great opportunity for our industry, dealers included, to voice concerns directly to lawmakers and congressional staff.

Strong sales at the March 25-27 boat show prove that consumers have returned in full force. Meanwhile, don’t miss out on the benefits of membership in your local marine trades association.

The Ohio Supreme Court will rule on whether to allow the construction of wind turbines in Lake Erie off Cleveland.

Norman Olsen was a life-long advocate for the sport, and his work with sailing programs from the Great Lakes to the Gulf of Mexico is a testament to his broad impact.

Dealers and organizers reported motivated buyers and abundant foot traffic for the first in-person event since 2020.

A new approach will ensure states’ data is used in a compatible way with historic estimates produced by NOAA Fisheries’ Marine Recreational Information Program.

The show drew 14,000 people while two industry associations were awarded a grant of $302,700

Might the rise and fall of the high-end fitness brand Peloton be a cautionary tale for the boating industry?

A free webinar scheduled for Wednesday will reveal the results of a study about boat ownership experiences. Also, there’s a new push keep nuclear waste of out the Great Lakes Basin.

Three tributaries flowing into Lake Erie will receive $1 billion for cleanup and restoration, and another $16 billion will help ease supply chain problems.

RBFF’s George H.W. Bush Vamos a Pescar Education Fund has grown participation among Hispanics by 41 percent from 2016 to 2021.

The Coast Guard is changing regulations for disposable fire extinguishers, and a venting tool or descending device is now required when fishing for reef fish in the federal waters of the Gulf of Mexico.

The dealer and the builder donated $160,000 to the Tunnel to Towers Foundation, which honors first responders and military members who die in the line of duty.

The free session will present the findings of a recent study examining the challenges faced by customers who bought a boat during the pandemic sales boom. Also, three of the industry’s biggest shows are underway.

The Seattle boat show wraps up a successful nine-day run, and the Northwest Yacht Brokers Association is launching a new event in the Emerald City.

The state’s new Adaptive Management Plan to improve water quality in western Lake Erie is flawed, say environmental groups.

The group is updating its Marine Retail Compensation Study to help deliver solutions for finding, developing and retaining good employees. Meanwhile, the Digital Fair Repair Act in Minnesota is raising safety and other concerns.

With organizers upping the ante with experiential features and other incentives, the winter shows have been well-attended and are putting dealers face to face with prospects.

If you’ve ever thought about taking up fishing, consider a seminar with “Ladies, Let’s Go Fishing!”

As invasive Asian carp continue working their way toward the Great Lakes, the governors of several states in the region appeal to Congress to push for funding that would stop that spread.

Florida conservation agencies are serving lettuce to manatees in response to mass die-offs of sea grass beds.

Becoming a Certified Dealer opens the door to valuable education that will strengthen your dealership operations.

When Covid restrictions were widespread, some MTAs found a new revenue stream by charging admission to previously free shows, and visitors had no problem ponying up.