Today is the last day for marine retailers to take advantage of early-bird registration pricing for the 2016 Marine Dealer Conference & Expo.
Each registration processed by the end of the day today qualifies for a $25 discount per attendee, and members of the Marine Retailers Association of the Americas can also enjoy an additional $75 in savings.
The conference will be held Dec. 5-8 at the Orange County Convention Center in Orlando, Fla. It is co-produced by the MRAA and Boating Industry magazine.
At the end of the day Thursday, more than 400 retailers had registered for the MDCE, which organizers said keeps the event on pace to set records for dealer attendance. More than 33 percent of those registrants will be attending MDCE for the first time.
“Dealers are responding in large numbers to the incredible educational lineup we’ve created for this year’s event,” MRAA vice president Liz Walz said in a statement.
“We are particularly excited about our three keynote sessions, our dealer-to-dealer roundtables and the dealer case studies and believe those sessions are driving the dealer interest to new heights.”
Organizers said manufacturers and suppliers also are responding positively, as their support is outpacing that of 2015. The MDCE’s top “Powered By” sponsorship tier is nearly sold out, and several new exhibitors will be displaying for the first time this year.
Organizers said the conference is taking place two weeks later in the calendar than usual. The new December dates avoid scheduling conflicts tied to winterization chores and hunting seasons, as well as events such as the Fort Lauderdale International Boat Show and the Marine Equipment Trade Show in Amsterdam.
“We believe these new December dates are also adding to the excitement and attracting a host of new dealers and exhibitors to the event,” said Jonathan Sweet, editor-in-chief of Boating Industry.
“With all of the excitement surrounding the new educational programming, the new dates and the new ways that MDCE can help dealers grow, we believe this record pace of registrations will continue all the way through the event.”