The American Sportfishing Association expanded the lineup for its long-standing ICAST trade show, which will take place from July 14-17 at the Orange County Convention Center in Orlando, Fla.
The event will include an array of events to get things started the day before the exhibition opens.
For the third year, ICAST and the International Fly Tackle Dealer show, the fly tackle-specific show produced by the American Fly Fishing Trade Association, are co-locating in the convention center on the same days with the same show hours.
The main attractions on this year’s show schedule include celebrities from the world of country music and the National Football League, as well as two new events on nearby Lake Toho, an expansive product demonstration and a tournament.
Now in its 58th year, the International Convention of Allied Sportfishing Trades, better known as ICAST, annually attracts nearly 12,000 people from around the globe to take part in the world’s largest showcase of sportfishing products, apparel and accessories.
Last year’s show included nearly 500 exhibitors and a show floor covering half a million square feet.
“ICAST is a great global celebration that brings us together and reminds us why our sport and our industry are so special,” ASA president and CEO Mike Nussman said in a statement. “The show has always offered the best chance to engage face to face with everyone in fishing, see all the latest examples of the industry’s ingenuity and gain some inspiration and good ideas along the way.”
“With the continual flow of creativity, enthusiasm and generosity from our members, we’re able to keep improving on ICAST’s success,” he added.