Super Bowl Sunday didn't deter boating enthusiasts from attending the Progressive Insurance Minneapolis Boat Show.
The four-day boating event — the largest in the Upper Midwest — attracted 36,642 visitors, a 6 percent increase from 2012. Early reports from the National Marine Manufacturers Association indicate that the show resulted in strong sales and leads for exhibitors.
“We have already had our best year at the Minneapolis Boat Show ever, and it is only Friday,” Bill Hagge of Crystal Pierz Tracker Boat Center said in a statement. “We sold three boats between 9 p.m. and 10 p.m. opening night.”
“By the end of Saturday, we doubled our boat sales from last year,” Clark Boone, of Cobalt Boats, said in a statement. “Congratulations to the boat show team. You have done a great job.”
“We are on pace to have the best Friday we have ever had at this show,” Jay Rasmusson, of MarineMax, said in a statement.
Media highlights include:
• Minneapolis Boat Show Provides Escape from Winter (KARE-TV, NBC)
• Boat Show Opens as Industry Regains Footing (KARE-TV, NBC)
• Size of Boat Doesn’t Matter, Time on Water Does (Minneapolis Star Tribune)
• Minneapolis Boat Show Under Way (KSTP-TV, ABC)
Up next: The Progressive Insurance Atlantic City Boat Show (Wednesday through Sunday); the Progressive Insurance St. Louis Boat & Sportshow (Wednesday through Sunday); and the Progressive Insurance Los Angeles Boat Show (Thursday through Sunday), debuting its new in-water yacht and brokerage location in Marina del Rey.