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Preparing for What’s Ahead


Organizers of Dealer Week released the educational lineup for the Marine Retailers Association of the Americas’ conference and expo, with a concentration on the most important issues dealerships face in today’s marketplace. The conference is scheduled for Dec. 6-9 in Austin, Texas.

“We waited longer than usual to finalize our schedule this year,” brand director Mike Davin said in a statement. “That was primarily because we wanted to ensure we weren’t focused on what happened in the past, but instead on the challenges dealers tell us they are concerned about going into next year.”

Bestselling authors Chester Elton and Adrian Gostick will open the programming with a keynote address called “Build Resilience in Uncertain Times: 8 Strategies to Help Your Team Overcome Anxiety, Recover from Burnout and Get Stuff Done.”

The educational programming is split into three pathways: Sales and Marketing, Leadership, and Service and Parts, each featuring experts who will cover a range of topics.

Click here for the complete schedule.

Those who cannot attend Dealer Week can register here for Dealer Week Online, slated for Jan. 11-13. Attendees of the in-person event receive complimentary access to the online event, which will include nine additional workshops, as well as a new keynote address.


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