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Dealers: How has coronavirus affected your businesses?

Dealer sentiment dropped last month as the coronavirus pandemic dominated the news.

Dealer sentiment dropped last month as the coronavirus pandemic dominated the news.

The monthly Pulse Report survey asks marine retailers about the types of business they’ve been able to conduct among the widespread shutdowns due to the spread of the coronavirus.

The survey also asks about fixed cost structures and cash flow to help get a sense of how critical short-term closures might be.

The five-question survey was launched by the Marine Retailers Association of the Americas and Baird Research in 2013 to take gauge current retail conditions. Soundings Trade Only later partnered with Baird to help distribute the survey and report its results.

The surveys analyze such industry data points as new-boat demand, inventory levels and access to credit. They also include the Marine Retail Sentiment Index, a confidence index for retailers.

Click here to take the survey.

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