Dealers, What’s Your Brand Strategy?

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This month’s Pulse Report survey asks dealers about their brand strategy as the boating season kicks off and if they may add brands to close gaps in available inventory.

The report also asks dealers about retail trends, product shortages and overall inventory as the boating season gets underway around the country.

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Launched by the Marine Retailers Association of the Americas and Baird Research, the survey gauges monthly retail conditions. It also includes the Marine Retail Sentiment Index, which gauges retailer confidence.

Soundings Trade Only partners with Baird to disseminate the survey and report the results.

Take the survey here.

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