Letters from the Editor
Old School Meets New School
Michael Verdon on how traditional lobbying and new technology impact advocacy.
The Good, the Bad and the Missing Data
Michael Verdon thinks the apprenticeship model could find a home in the U.S.
Taking a Global View
Michael Verdon discusses how international trends impact our domestic industry.
Forty Years Later, News is Still our Mission
Michael Verdon looks back at the evolution of Soundings Trade Only, which celebrates its 40th anniversary this year.
The Two I’s
Michael Verdon discusses how two I’s — international and innovation — move the industry forward.
Time travel
One of the takeaways from the recent STEP conference in Chicago is that two-step distributors will always face challenges, but most are smart enough to adapt to the road ahead.
Playing Pac-Man
The boating industry, like the rest of the business world, has been playing what seems like an accelerating game of Pac-Man over the last three years.
Tariff Terror?
The tariffs from the Trump Administration are making boat and equipment manufacturers jittery during what should be another strong year for the industry.
Help Wanted
The takeaway from the American Boating Congress, my first official appearance as editor of Soundings Trade Only, is that we’re facing some of the most urgent challenges our industry has seen.
Good Times, Changing times
I entered the industry through a side door — with a fishing pole in hand.
Tech shortage spans digital and analog worlds
The marine industry continues to struggle with finding qualified technicians. Older techs are retiring, and it’s been an ongoing challenge to find and train younger workers.
Survival at sea and in business
Less than a week before the Miami boat shows, I found myself pulling on a survival suit and jumping off the open transom of a boat and into 36-degree ocean water.
Industry backbone: lifelong boaters
I wrote a column several years ago about a successful self-made businessman named Samuel Zemurray, known as “Sam the Banana Man.”
Outlook for 2018: continued growth
As we put another year in our wake and study the horizon, conditions look favorable for making continued headway. Our annual forecast starts on Page 14 and contains prognostications for the year ahead from 25 industry leaders.
Zen and the art of Zurn Yacht Design
To my humble eye, the best boats across generations share four or five attributes. They’re handsome, reliable, efficient and seaworthy. And they also are so striking as to make their
A new way of boating?
Who foresaw the big surge in outboard-powered boats when the first generation of 4-strokes was initially introduced?
Record storms, unparalleled heroism
Hurricanes Irma and Harvey spun their way into the books well before the final toll of the destruction had been tallied.
Growing the Pie: Innovation, Education, Experience
IBEX is shaping up to be one strong show. Sales figures, consumer confidence and other indicators leading into the three-day show Sept. 19-21 are all positive. Space has been sold out for some time. There will be more than 100 new exhibitors in Tampa, and the waiting list is 75 companies and counting.
ICAST spools up for Orlando show
Sportfishing interests from around the world will converge in Orlando, Fla., July 11-14 for the International Convention of Allied Sportfishing Trades show, widely known as ICAST. If your business has any connection to the hook, line and sinker set, this is the show to attend.
The hidden costs of boat ownership
We all agree the industry needs to increase the number of first-time boat buyers to ensure healthy long-term growth. That’s going to require a bit of a course correction from our current trajectory.