This month’s Pulse Report survey asks dealers about technology they’ve used during the past year and a half to stay connected, track inventory or communicate with employees and customers.
The survey also examines retail trends, product shortages and overall inventory levels, with the boating season underway.
Launched by the Marine Retailers Association of the Americas and Baird Research, the survey gauges monthly retail conditions. It includes the Marine Retail Sentiment Index, which tracks retailer confidence.
Soundings Trade Only partners with Baird to disseminate the survey and report the results.