MarineMax regional president Jay Rasmusson will take on additional managerial responsibilities by overseeing stores in Panama City and Pensacola, Fla., and in Gulf Shores, Ala.

“I firmly believe that the synergies that exist between the Atlanta area stores and the panhandle stores will work together under this new leadership structure,” said Brett McGill, MarineMax president and chief operating officer, in a statement. “Jay has a proven track record with MarineMax and his leadership will help continue the growth in the panhandle.”

Rasmusson has been with MarineMax since 2007 and has served as brand manager, general manager and regional president. Prior to MarineMax, he had industry-related roles with Automotive Finance Corporation and with a large public accounting firm.