Dealers and Distributors

This week’s roundup of dealers and distributors includes news from Bad Elf and Malibu Boats.

Bad Elf, a manufacturer of Apple-approved accessories that enable the iPod touch, iPhone and iPad to receive real-time GPS data on board via satellite, chose Coatney Sales to represent the company’s product line in Great Lakes and Midwestern states.

Based in Fremont, Ind., Coatney has more than 50 years of combined experience representing manufacturers of marine OEM and aftermarket products.

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Malibu Boats is partnering with Texas Ski Ranch in New Braunfels, Texas, including on-site boat sales and service for Malibu and Axis Wake Research boats.

“We feel that [Texas Ski Ranch] is the best, most advanced cable venue in the nation and Texas Malibu is a top dealer for us,” Malibu CEO Jack Springer said in a statement. “Combining the No. 1 wake park venue with a top dealership and the far-and-away leader in towboat manufacturing, the benefits to the customers in the Central and South Texas corridor will be limitless. Not only will people be able to experience the best-quality, most innovative and best-performing boats, they will be able to experience Surf Gate firsthand seven days a week all year long.”

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ABYC, CG Launch Event Series

The first one-day session in the free, online Risk Mitigation Series is scheduled for Nov. 9 and will cover electric propulsion and related topics.

ePropulsion Expands Team

The China-based electric outboard manufacturer added a marketing director for its Hong Kong office and doubled its service staff.

Limestone Responds to Market Conditions

The builder of the Aquasport, Limestone and Boca Bay brands announced increased production, a new director of marketing and potential additions to its dealer network.

Year-End Strategies to Rev Up Your Marketing Machine

Get in the marketing fast lane going into 2022.

A Cautious Outlook

Consumer confidence dipped as pandemic deaths rose.