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Dealers and Distributors

Our weekly roundup of dealers and distributors includes news from Dr. Shrink, SeaWide Distribution, Atlantic Outboard, Baert Marine, Interlux and Zodiac of North America.

Manistee, Mich.-based Dr. Shrink added its first Australian distributor.

Based in New South Wales, All Marine Spares will provide shrink-wrap supplies and accessories, as well as installation instruction to all of Australia.

"Dr. Shrink has great, quality products," All Marine Spares salesman and marine engineer Brett Hurlstone said in a statement. "While we will be serving the marine industry, we're also looking to extend shrink-wrap and accessory distribution to other markets."

A trade-only supplier, All Marine Spares has served the Australian marine industry for more than 20 years. Carrying a wide range of products, the company is touts value, quality and service for its customers.

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U.K.-based Iris Innovations named SeaWide Distribution as its exclusive U.S. distributor for its line of SeeSea TV marine grade video cameras.

"SeaWide's reputation for offering innovative products, excellent sales and technical support to customers was instrumental in our decision to work together," said Tony Digweed, managing director for Iris Innovations, in a statement.

SeaWide is a national wholesale distributor of marine and consumer electronics with four distribution centers located in major boating markets in the U.S.

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For the fourth time in as many years, Atlantic Outboard, based in Westbrook, Conn., received the Evinrude E-Tec National Sales Excellence Award.

The annual honor is awarded to the E-Tec outboard dealer with the year's best sales and service track records.

"When you put the whole thing in context," company president Paul Cusson said in a statement, "it's an achievement we're all very proud of. A dealership in a small coastal town in Connecticut, working in a well-defined territory against a relatively short boating season - it feels good that we continue to excel, even by coast-to-coast standards."

Founded in 1989, Atlantic Outboard is an outboard-powered fishboat dealership, carrying a range of boat lines including Hydra-Sports, Eastern Boats, Southport Boatworks, Sea Fox, Maritime, Carolina Skiff and May Craft.

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Baert Marine of Middleton, Mass., was awarded membership in the Grady-White Boats Admiral's Circle for model-year 2009.

Admiral's Circle membership is reserved for those dealerships that have achieved the highest level of retail sales for the model year, plus outstanding customer satisfaction index scores as rated in customer surveys.

This is the 11th consecutive year Baert Marine has earned the honor.

"This really speaks to the personal commitment and passion that the Baert Marine family has that every single customer is given the very best care possible," said Joey Weller, Grady-White vice president of sales and marketing, in a statement. "When you combine the sales and service experience that their customers are enjoying, Baert Marine is definitely at one of the highest levels in our industry."

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To celebrate the launch of its new paint offer in larger packaging, Interlux created a "wow-factor" at recent distributor shows held on the Eastern Seaboard, where a brand new 2010 Ford F-150 XL extended cab pickup truck was displayed at the Interlux booth.

The company invited show attendees to a sweepstake drawing with the F-150 as the ultimate prize.

The winner was Riverside Marina, a sister company of G. Winter's Sailing Center.

"It's been a very different year out there for most of us in the industry. For many, it's been extremely challenging. We wanted to take the opportunity to give something back to our boatyard and marina community and ultimately support our industry partners. Congratulations to the winning dealer: Riverside Marina," said Scott Townsend, vice president of sales, in a statement.

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Zodiac of North America's military and professional boats division signed a cooperative education and technical work force certification agreement with the American Boat and Yacht Council.

According to the agreement, the military and professional boats division will require its dealers to maintain at least one certified technician on staff at all times. A technician may be ABYC-certified or certified by one or more prominent manufacturers whose engines are typically installed on Zodiac boats.

ABYC certifications can be earned in any one of the following three areas: ABYC standards certification, basic marine electrical or basic marine engines.

In return, ABYC will schedule education and certification classes in areas that are geographically convenient to Zodiac dealers affected by this agreement. Additionally, ABYC will issue certification course discount vouchers to the Zodiac North America headquarters' office for distribution to the Gold Plus dealers.

"This cooperative agreement is yet another example of ABYC working with leading marine boat and engine manufacturers to provide the industry's only non-proprietary nationally accredited technical training; education and workforce certification program," ABYC president Skip Burdon said in a statement.

ABYC training is intended to complement proprietary factory and engine training and work force training Zodiac North America currently provides its technicians.

Zodiac North America is a subsidiary of Zodiac S.A., a manufacturer of rigid-hull inflatable boats, inflatable boats, life rafts and marine safety equipment.


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Fairline Makes Leadership Appointments

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The Icebreaker Wind Turbine Development faces strong headwinds from boating and fishing groups.

Limestone Boat Co. Expands Dealer Network

The company adds four new dealers to its roster, with three to represent Aquasport Boats.

NMEA Announces ‘22 Training Course Schedule

For next year, marine training courses will be offered as virtual and in-person sessions for basic marine electronics installers, and in-person only for advanced installers.

GM Invests $150M in Electric Boat Start-Up

General Motors has acquired a 25-percent stake in Pure Watercraft, a Seattle-based e-propulsion outfit.

Patrick Acquires Marine and RV Seating Maker

The Elkhart, Ind.-based component manufacturer finalized its purchase of Williamsburg Marine and Williamsburg Furniture.