Legendary Marine will launch its first official military marketing campaign and program May 19-22 during the upcoming Armed Forces Salute & Boat Show at the Santa Rosa Mall in Mary Esther, Fla.
The company will exclusively provide boating products at the mall at indoor and outdoor displays. In addition, it will premiere its Five Star Military VIP program, which includes military discounts and promotions for active-duty and retired personnel, Destin.com reported.
"We were very pleased to have the opportunity to jointly promote this special armed forces recognition with the Santa Rosa Mall and believe it is a great opportunity to join the mall and its retailers in giving back to the military community in our area," Legendary Marine managing partner Fred Pace said in a statement.
Legendary Marine operates dealerships in Destin, Panama City and Fort Walton Beach, Fla., and Gulf Shores, Ala.