MarineMax signs exclusive U.S. deal with Azimut

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MarineMax said today that it expanded its relationship with Italy-based Azimut Benetti Group and is now the exclusive Azimut dealer in the United States.

The expansion with Azimut encompasses areas such as the Midwest, including Ohio, Michigan and Illinois, Texas, the northern Gulf Coast and the West Coast.

Azimut Benetti is the largest megayacht builder in the world and the world's leading private group in the luxury boating sector. Azimut builds luxury cruising models ranging from 40 through 100 feet. Clearwater, Fla.-based MarineMax is the world’s largest recreational boat and yacht retailer.

“We are pleased to be able to expand our already strong Azimut relationship,” MarineMax chairman, president and CEO William H. McGill Jr. said in a statement.

“Azimut is one of the premier manufacturers in the world, with excellent support to dealers and customers. The markets we have expanded into have substantial long-term potential for MarineMax and Azimut. Historically, brand expansions such as this have proven to be very accretive. We look forward to bringing the MarineMax approach to these new markets for our Azimut customers.”

“The design, quality, and technology of our yachts are recognized in the States to the point that Azimut Yacht is the No. 1 European brand in North America and, in certain segments, No. 1 overall,” Azimut Benetti Group president Paolo Vitelli said in a statement

“This achievement is the result of the combined efforts of Azimut and MarineMax. Professionalism, commitment to customers and the quality of service are the strength points of MarineMax, which will make this partnership even more successful.”

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