MarineMax said it received two American Advertising Awards from the American Advertising Federation of Florida.
Having won awards at the local and now district level, the MarineMax entries will move on to the national level. At the district level, the MarineMax marketing team received a Silver ADDY Award in the category of Online, Film, Video, and Sound, Branded Content.
The company earned a Gold ADDY Award in the category of Online Film, Video, and Sound, Sales Presentation both for their campaign MarineMax Yachts Galeon 500 Fly.
At the local level, the company won a Silver ADDY Award in the category of Sales and Marketing, Magazine Design for the MarineMax Lifestyles Magazine.
Also at the local level, MarineMax won a Silver ADDY Award in the category of Cross Platform, Integrated Brand Identity Campaign for Galeon Yachts; a Gold ADDY Award in the category of Film, Video, and Sound, Branded Content more than 60 seconds for MarineMax Yachts Galeon 500 Fly; and a Gold ADDY Award for Film, Video, and Sound, Audio/Video Sales Presentation for MarineMax Yachts Galeon 500 Fly.
“We are so very excited to accept a Silver and Gold ADDY Award from the American Advertising Federation,” MarineMax marketing director Abbey Heimensen said in a statement. “Having made strides in marketing over the past several years, this is certainly a great achievement.”
The American Advertising Awards, formerly the ADDYs, is the advertising industry's largest and most representative competition, attracting more than 40,000 entries a year in local AAF Club (Ad Club) competitions.
“The other entries were outstanding, and we are all so honored to be amongst the best. This goes to show that there is a bright future for the marketing and advertising industry,” Heimensen said.